KRAKOW, MALOPOLSKIE / ACCESS Newswire / January 12, 2026 / Founded in Europe in 2019, BlendyGo has rapidly grown into one of the most influential brands in the cordless blender market. By consistently combining advanced technology, lifestyle-driven approach with practical design, the brand has attracted more than 500,000 customers across key European markets, including Germany, the United Kingdom, and Poland. Today, BlendyGo is widely recognized for its dominant position in the wireless blender segment, setting the standard for performance, accessibility, and everyday usability.

From its inception, BlendyGo followed a clear and effective vision: to develop a blender powerful enough to replace a traditional countertop model, while remaining compact and mobile enough for everyday use - whether at the office, the gym, while traveling, or on holiday. This concept became the foundation of both the product itself and the brand's long-term strategy, enabling expansion into new markets and placement within major retail chains throughout Europe.

International growth and broad market availability

Ensuring wide accessibility was one of the pillars of BlendyGo's early success. The brand quickly moved beyond its domestic market, entering large-scale European sales platforms and retail networks. Today, BlendyGo is available on Amazon (across various European marketplaces) as well as through trusted retailers such as MediaMarkt, Emag, Allegro, MediaExpert, RTV EURO AGD, and NEONET. Across most of these platforms, BlendyGo ranks as a category leader and is frequently the top choice among consumers.

This extensive distribution network reflects two key factors: strong real-world demand and the confidence that major retail partners place in the brand. In addition, BlendyGo operates its own European warehouse, allowing for efficient logistics - in many regions, orders are delivered within 1-3 business days, reinforcing the brand's professional and reliable image.

BlendPro technology - setting a new benchmark for portable blenders

BlendyGo is widely recognized as one of the most powerful and technologically advanced cordless blenders available on the European market. The BlendyGo 3 model, in particular, has become a reference point for the entire portable blender category. In numerous product comparisons, users identify BlendyGo as a genuine alternative to classic countertop blenders, citing its power, ease of use, and build quality.

The brand's competitive edge lies not only in distribution scale but primarily in performance and engineering. The latest model - BlendyGo 3 - is often described as the most powerful portable blender currently available. It features proprietary BlendPro technology, engineered specifically to deliver high output within a compact, mobile device.

With a speed of 20,000 rotations per minute, BlendyGo 3 achieves performance that stands out within the portable blender category and is clearly noticeable in daily use. This level of power enables effortless blending of fruits, vegetables, ice, and harder ingredients - without relying on stationary kitchen appliances.

Paired with a high-capacity battery capable of producing up to 25 smoothies per charge, the blender becomes a tool that meaningfully influences user habits. USB-C charging further enhances flexibility, allowing the device to be powered via a power bank, laptop, or car charger.

Additional features such as IPX7 water resistance, quick and easy cleaning, and BPA-free materials highlight the brand's strong focus on health, safety, and everyday practicality.

Proprietary design and patent protection

BlendyGo 3 is neither generic nor repetitive. It is a fully original product, protected by patents - a crucial distinction in an industry frequently affected by copied industrial designs. From the beginning, the brand has invested in proprietary structural and technical solutions, forming a core element of its competitive advantage.

Thanks to patent protection and continuous development, BlendyGo delivers a combination rarely found in standard portable blenders: refined aesthetics, high performance, and a premium-level user experience.

A blender designed as a lifestyle accessory

One of the most distinctive aspects of BlendyGo's brand strategy is its design philosophy. BlendyGo stands out as the only cordless blender manufacturer offering such an extensive range of colors and visual patterns, including:

• animal print designs,

• floral patterns,

• vibrant metallic finishes,

• fashion-oriented editions inspired by lifestyle trends.

In this context, the blender is more than just a kitchen device - it becomes an accessory and a lifestyle statement. This deliberate shift toward a fashion-driven identity allowed BlendyGo to differentiate itself from competitors and connect with consumers seeking more than basic functionality.

As a result, the brand aligns naturally with the fitness, wellness, and travel sectors, as well as with the rapidly growing category of "wearable lifestyle gadgets", where technology meets design and personal expression.

BlendyGo 3 compared to other portable blenders

Among the hundreds of generic portable blenders currently available, BlendyGo distinguishes itself through several defining features that collectively establish a new standard for the category:
- genuine power, extending beyond marketing promises
- BlendPro technology, purpose-built for mobile blending
- a high-efficiency battery that supports frequent use without constant recharging
- a proprietary, patent-protected design unavailable from competitors
- a lifestyle-focused aesthetic that reaches beyond the traditional kitchen segment

What continues to fuel the brand's growth?

A large customer base, extensive availability, fast logistics, and strong technology form the foundation of BlendyGo's success. However, its real strength lies in its ability to adapt to evolving consumer expectations - mobility, fast preparation of healthy meals, conscious nutrition, and visual appeal.

The brand continues to expand its product portfolio, accelerate entry into new markets, and strengthen its position as a European leader in the portable blender category. Maintaining its current momentum could position BlendyGo as one of the most influential lifestyle-technology brands within its segment.

BlendyGo is also broadening its ecosystem by offering dedicated accessories for its cordless blender, including thermal cases, recipe books, lids, and attachments. Additionally, the company has announced upcoming launches of the BlendyGo Max countertop blender, the BlendyGo Juice juicer, and the BlendyGo air fryer.

Representative: Mateusz Bochniak
Email: mateusz.bochniak.bz@gmail.com
Brand website: www.blendygo.com
Company name: BZ Commerce Group. sp. z o.o.
City & State: Krakow, Malopolskie

SOURCE: BlendyGo