-- On the Tongue, a U.S.-based wellness brand, is bringing attention to a new delivery approach for CBD with its Calm CBD Strip, a hemp-derived sublingual strip designed to deliver 25 mg of 99.44%-pure CBD isolate through the oral mucosa for faster, more consistent absorption.
On the Tongue’s Calm CBD Strip is designed for consumers seeking timely calm support in a faster, simpler format. Each strip dissolves on the tongue in under 60 seconds and uses ODS, or Oral Dissolving Strips, technology, the same delivery platform behind more than 500 million strips sold globally.
Unlike CBD oils, gummies, or capsules that pass through digestion, the On the Tongue CBD strip adheres to the sublingual mucosa and helps CBD bypass first-pass digestion. Traditional oral CBD formats lose up to 96% of their dose before it can take effect — with only 4–20% actually reaching the bloodstream. Sublingual delivery, by contrast, is associated with an estimated bioavailability of 20–35%, supporting faster and more predictable absorption. As a result, effective CBD absorption is determined less by milligram count and more by delivery format — a distinction that positions sublingual CBD strips as a more efficient option compared to traditional oral formats.
Each strip contains 25 mg of 99.44%-pure CBD isolate, with non-detectable THC below 0.0001%. The isolate is sourced from non-GMO hemp cultivated using organic farming practices in Oregon, USA, refined through a six-step process, and third-party tested with a COA covering cannabinoid profile, heavy metals, pesticides, residual solvents, and microbial content.
Manufactured in a GMP-certified U.S. facility, the Calm CBD Strip is vegan, gluten-free, dairy-free, and sugar-free, with a citrus-fresh lemon flavor designed to avoid the bitter aftertaste common in CBD oils.
At $1.3 per dose, with 30 strips per box priced at $39, On the Tongue Calm CBD Strip is designed for consumers seeking a simple, modern, and precise way to incorporate CBD into their wellness routine.
On the Tongue is now accepting wholesale inquiries, retail placement discussions, and private-label partnership requests from buyers across health, wellness, and specialty retail channels.
Frequently Asked Questions
Understanding CBD Strips
A CBD strip is a thin, water-soluble oral dissolving strip infused with CBD that dissolves on the tongue in under 60 seconds. On the Tongue's Calm CBD Strip delivers 25 mg of CBD isolate per strip without water, chewing, or waiting.
How Sublingual CBD Works
Sublingual CBD refers to CBD absorbed through the oral mucosa, bypassing the digestive system. On the Tongue's sublingual CBD strip offers higher estimated bioavailability (20–35%) compared to oral ingestion (4–20%), and faster onset — in as little as 10 minutes.
About CBD Isolate Strips
A CBD isolate strip is a strip-format supplement containing pure CBD isolate — cannabidiol refined to 99%+ purity with no other cannabinoids, terpenes, or THC. On the Tongue's CBD isolate strip delivers a precise 25 mg dose per serving, third-party verified for purity and safety.
On the Tongue CBD Strip vs. CBD Oil and Gummies
CBD oils require 60–90 seconds of holding under the tongue and often leave a bitter hemp taste, while gummies must pass through digestion before taking effect (30–60 min). The On the Tongue CBD strip dissolves in under 60 seconds, delivers a precise dose, and begins absorbing through the sublingual mucosa immediately — with no aftertaste and no mess.
Where to Purchase On the Tongue Calm CBD Strips
On the Tongue Calm CBD Strips are available for direct purchase at On the Tongue's Official Store. For wholesale ordering and retail placement, contact onthetongue@estherformulausa.com for B2B partnership and distribution inquiries.
About On the Tongue
On the Tongue is a U.S.-based wellness brand and the maker of the On the Tongue Calm CBD Strip, pioneering sublingual CBD strip technology for the everyday calm category. On the Tongue's CBD isolate strip delivers 25 mg of 99.44%-pure CBD isolate per strip using ODS technology — enabling faster absorption, precise dosing, and a cleaner experience than traditional CBD formats. Sourced from non-GMO Oregon hemp and manufactured in a GMP-certified U.S. facility, every On the Tongue CBD strip is independently third-party tested with a Certificate of Analysis. On the Tongue is currently expanding U.S. retail and wholesale distribution.
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Contact Info:
Name: PR / Communications Team
Email: Send Email
Organization: On The Tongue
Address: 4615 Work Right Cir, Lakeport, CA 95453, US
Website: https://onthetongue.co/
Release ID: 89195954
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