Laguna Niguel, CA - September 17, 2025 - Second Wind Movement™, a pioneering organization dedicated to empowering seniors to lead purposeful and engaged retirement lifestyles, today announced a strategic partnership with Bliss Drive, a distinguished digital marketing agency. This collaboration is designed to significantly amplify the digital footprint and online reach of Second Wind Movement™, ensuring its vital resources can be discovered and utilized by a greater number of older adults navigating the transition into retirement.
This initiative addresses a growing need, as a substantial majority of adults over 50 express a desire to remain active, fulfilled, and productive during their retirement years, yet often lack the guidance and tools to do so effectively. Bliss Drive will leverage its expertise in search engine optimization and digital authority building to implement a comprehensive strategy aimed at enhancing the visibility and accessibility of Second Wind Movement’s programs and science-backed content.
Second Wind Movement™, founded in 2018 by certified retirement life coach Cyn Meyer specializes in helping adults aged 60 and older achieve their ideal active, healthy, and engaged lifestyle goals through its innovative Rewire Retirement Method™ and signature program Rewire My Retirement™. This science-backed approach is designed to help retirees discover a renewed sense of purpose, overcome the obstacles that prevent them from achieving their retirement goals (beyond just financial), and build meaningful life structures and daily routines.
Bringing to the partnership a proven framework for digital growth, the agency’s proprietary P.A.C.E. Sprint methodology and documented successes are expected to dramatically increase organic traffic and website visibility for Second Wind Movement™. The collaboration will focus on a multi-faceted digital transformation for Second Wind Movement™. Bliss Drive will execute a technical SEO audit and content optimization strategy to enhance user experience. Concurrent conversion optimization efforts will streamline the user journey for seniors seeking the organization's resources.
Cyn Meyer, founder of Second Wind Movement™, emphasized the strategic importance of this partnership. “As we continue to expand our mission of helping seniors discover purpose and passion in their retirement years, reaching those who need our services becomes increasingly critical. Our partnership with Bliss Drive will ensure that more people can find the resources and support they need to make their retirement years truly remarkable.”
Richard Fong, Founder and CEO of Bliss Drive, expressed optimism about the new collaboration, “We are honored to partner with an organization that creates such meaningful impact in the lives of seniors. Our digital expertise combined with Second Wind Movement's transformative content creates a powerful collarboration that will undoubtedly help more people navigate retirement with confidence and purpose.”
The partnership represents a long-term commitment to digital excellence and expanded community impact. Initial improvements are expected to be implemented over the next quarter. The primary goal is to help seniors connect and find the resources and tools they need to navigate their retirement with greater confidence, purpose, and well-being.
Meyer further noted on the significance of the alliance, “Through this partnership, we'll be able to connect with more individuals seeking meaningful guidance in their retirement years, offering them science-backed methods to create fulfilling post-career lives.”
Second Wind Movement’s resources are structured around the 5 Rings of Retirement™: Growth, Community, Health, Giving Back, and Finance. Its mission is to combat the common challenges of retirement, including depression, cognitive decline, and loneliness, by providing educational workshops, educational resources, actionable content, and deeply personal coaching programs.
This partnership between Second Wind Movement™ and Bliss Drive aims to achieve strategic digital transformation to amplify social impact and help Second Wind Movement™ achieve its mission of serving the retirement community.
To learn more about this collaboration or how Second Wind Movement's services can help you, visit their website or contact their team directly by phone or email.
Media Contact
Company Name: Second Wind Movement
Contact Person: Cyn Meyer
Email: Send Email
Phone: (949) 216-0476
Address:30025 Alicia Parkway, Suite 671
City: Laguna Niguel
State: California
Country: United States
Website: https://secondwindmovement.com/
