Key Facts

• Redirections Logistics received its first MC number on July 11, 2022, and began operating in September 2022.
• As a small the company serves North American shippers with dry van and refrigerated truckload, Less-Than-Truckload [LTL], expedited, dedicated, drop-trailer, box trucks/sprinter vans and Canada cross-border solutions.
• Redirections works with service-conscious shippers, specifically food and beverage and manufacturing organizations.
• Internal operating experience indicates roughly 10–15% of freight moves require some form of intervention, rework or problem-solving beyond a routine shipment, reinforcing the value of experienced people and proactive communication.
• The company has TMS [Transportation Management System] technology and API capabilities to support pricing, bidding, invoicing, tracking and customer visibility while keeping people accountable for outcomes.
• Redirections values sustainability and supports reforestation through One Tree Planted [onetreeplanted.org], with hundreds of trees planted on behalf of freight delivered for customers.
  
  

CHICAGO, Oct. 29, 2026 (GLOBE NEWSWIRE) -- Redirections Logistics, a North American transportation and logistics provider, marks four years in business after launching during one of the most difficult freight cycles in recent memory. The company began operating in September 2022 as the freight market was moving sharply away from pandemic highs.

As a small freight broker, Redirections has grown by emphasizing a service model built around knowledgeable people, consistent communication, dependable execution and long-term relationships with shippers and carriers. That approach has carried the company through a freight recession into a market supply-driven market with heightened reliability on third party logistics providers [3PLs].

By employing a high-touch model that adapts as market conditions change, Redirections helps customers by understanding shipment requirements, communicating early and often, solving problems quickly and honoring commitments. For shippers, the practical issue extends beyond transportation cost: a missed pickup, late delivery or unresolved exception can create production disruptions, out-of-stocks, customer penalties and reputational risk.

“We started Redirections because we believed there was a better way to serve people in this business. Technology matters, but technology alone does not earn trust. People earn trust by communicating, solving problems and doing what they said they would do. Four years later, that belief still guides how we take care of our customers, carriers and employees.”

— Tony Ofner, Founder & CEO, Redirections Logistics

A People Plus Technology Model for the Next Freight Cycle

Redirections believes the next generation of freight brokerage will not be defined by a choice between automation and people. Technology and AI can handle more repetitive work, improve access to information and support faster decisions, while experienced operators remain essential when freight gets disrupted. The company’s internal research estimates that 10–15% of loads require intervention or rework where problem solving, communication and relationships can have the greatest impact.

The company plans to continue investing in people, customer communications, technology and its brand as it enters its next stage of growth. Redirections has expertise in food and beverage, manufacturing and Canada cross-border freight and maintains an emphasis on service, transparency and accountability.

Why This Matters to the Market

Redirections provides a small company view of how an independent brokerage survived the prolonged freight downturn and adapts to future market conditions.

• The operational value of service, visibility and experience are essential when transportation failures can affect inventory, production and customer commitments.
• Redirections’ long-term relationships with carriers offers reliable capacity to customers rather than a purely transactional solution.
• The company offers a practical counterpoint to “technology-only” brokerage models by pairing automation and AI with people and expertise.
• The four anniversary illustrates how differentiated service, disciplined relationships and focused vertical expertise can support growth without relying solely on scale.
  
  

About Redirections Logistics

Redirections Logistics helps shippers move freight with greater confidence by combining experienced people, disciplined processes and practical technology. The company believes transportation works best when customers, carriers and employees are treated as long-term relationships seeking honest communication, empowered decision-making and a commitment to doing what was promised. Redirections was built to make the logistics experience better: reducing uncertainty for shippers, creating dependable opportunities for carriers and giving employees the autonomy to solve problems. Its services include dry van and refrigerated truckload, less-than-truckload, expedited, dedicated, drop-trailer, specialized straight-truck and van solutions, and Canada cross-border transportation. Learn more at redirectionslogistics.com.

Media Contact

Mark Derks
Derks Livingston
Public Relations Agency for Redirections Logistics
Email: mark@derkslivingston.com
Phone: 612-963-2050

A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/1821c649-6652-418d-bc0d-7d75f705ed36