Instagram's co-founder ignored suggestions to copy Snapchat's best feature before finally relenting
April 08, 2020 at 13:08 PM EDT
In the upcoming book "No Filter: The Inside Story of Instagram," Bloomberg reporter Sarah Frier lays out the case that Instagram Co-founder Kevin Systrom was actually the main obstacle to be overcome in the social network's decision to rip off rival Snapchat's Stories feature, rather than the mastermind behind the sea-shifting decision.