Criteo Announces Participation at the 8th Annual Internet Retailer Conference and Exhibition 2012

Criteo (www.criteo.com), the global leader in performance display advertising solutions, today announced its participation at the 8th Annual Internet Retailer Conference and Exhibition (IRCE 2012) for the third consecutive year. IRCE 2012 is taking place at the McCormick Place West Convention Center in Chicago from June 5-8, 2012. Criteo is showcasing its leading online display advertising solutions for brands and e-retailers in Booth #253.

Criteo drives search-like performance for online display advertising, managing campaigns of all sizes that are measurable, scalable and powered by user intent. Criteo has enabled online advertisers to engage with potential customers via optimized banners containing the most relevant product specific information that is generated in real-time for each individual. Criteo’s unique, advanced technology includes product and category-level cost-per-click bidding, an unmatched level of scalability and personalization, and post-click conversion rates that have until now only been possible in search marketing.

President Greg Coleman is available to discuss real-time bidding and business intelligence insights, the latest developments of display advertising, and Criteo’s upcoming study, “Clickers on Online Display – A Valuable Audience,” at Criteo’s booth. Most known for his leadership as President and Chief Revenue Officer at The Huffington Post and Executive Vice President of global sales at Yahoo!, Greg is now spearheading the U.S. expansion of the company that created performance advertising and leads the pay-per-click market in Europe.

To schedule an interview with Greg Coleman or members of the Criteo team, please contact Susan Donahue at (646) 454-9378 or sdonahue@middlebergcommunications.com.

About Criteo

Founded in 2005, Criteo has grown to become the world's leading pay-per-click (PPC) performance display advertising provider.

Criteo's advanced technology enables online sites to re-engage with people who have left their website. To these potential customers, Criteo displays dynamic banners showing the most relevant product-specific recommendations, generated in real time for each individual. Criteo brings not only relevant display advertising to consumers' web experience but also extends the shopping experience to third party sites. Our solution performs like search in that it is measurable, scalable, priced on a cost-per-click (CPC) basis and driven by user intent. We help advertisers to reach more customers to increase the volume of online sales with similar conversion rates and ROI as search.

Criteo partners with over 2000 leading ecommerce brands and operates in 30 countries across America, Europe and Asia. For more information, please visit http://www.criteo.com.

Follow Criteo on Twitter @Criteo, or www.twitter.com/criteo