SCHEDULE 14A
                               (Rule 14a-101)

                    INFORMATION REQUIRED IN PROXY STATEMENT

                           SCHEDULE 14A INFORMATION

  Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act
                        of 1934 (Amendment No.         )

  Filed by Registrant  [X]
  Filed by a Party other than the Registrant [ ]
  Check the appropriate box:
  [ ]  Preliminary Proxy Statement
  [ ]  Confidential, for Use of the Commission Only (as permitted by
        Rule 14a-6(e) (2))
  [X]  Definitive Proxy Statement
  [ ]  Definitive Additional Materials
  [ ]  Soliciting Material Pursuant to Rule 14a-11(c) or Rule 14a-12


               (Name of Registrant as Specified In Its Charter)

                       HALLMARK FINANCIAL SERVICES, INC.
  ___________________________________________________________________________
   (Name of Person(s) Filing Proxy Statement, If Other Than the Registrant)

  Payment of Filing Fee (Check the appropriate box):
  [X]  No fee required.
  [ ]  Fee computed on table below per Exchange Act Rules 14a-6(i)(1) and 0-11.

       (1) Title of each class of securities to which transaction applies:
  ___________________________________________________________________________
       (2) Aggregate numer of securities to which transactions applies:
  ___________________________________________________________________________
       (3) Per unit price or other underlying value of transaction computed
       pursuant to Exchange Act Rule 0-11 (Set forth the amount on which
       the filing fee is calculated and state how it was determined):
  ___________________________________________________________________________
       (4) Proposed maximum aggregate value of transaction:
  ___________________________________________________________________________
       (5) Total Fee Paid
  ___________________________________________________________________________
  [ ]  Fee paid previously with preliminary materials.
  [ ]  Check box if any part of the fee is offset as provided by Exchange
       Act Rule 0-11(a)(2) and identify the filing for which the offsetting
       fee was paid previously.  Identify the previous filing by registration
       statement number, or the Form or Schedule and the date of its filing.
  ___________________________________________________________________________
       (1) Amount Previously Paid:
  ___________________________________________________________________________
       (2) Form, Schedule or Registration Statement No:
  ___________________________________________________________________________
       (3) Filing Party:
  ___________________________________________________________________________
       (4) Date Filed:
  ___________________________________________________________________________



                      HALLMARK FINANCIAL SERVICES, INC.
                       14651 Dallas Parkway, Suite 900
                             Dallas, Texas 75240


                               PROXY STATEMENT

                                     FOR

                        ANNUAL MEETING OF SHAREHOLDERS

                           TO BE HELD MAY 23, 2001

                           _______________________


                   SOLICITATION AND REVOCABILITY OF PROXIES

      This Proxy Statement is furnished  in connection with the  solicitation
 of proxies by the Board of Directors of Hallmark Financial Services, Inc., a
 Nevada corporation (the "Company"), to be  voted at the 2001 Annual  Meeting
 of Shareholders (the  "Annual Meeting")  to be  held on  Wednesday, May  23,
 2001, at  the  time  and  place  and for  the  purposes  set  forth  in  the
 accompanying Notice of Annual Meeting of Stockholders (the "Notice"), and at
 any adjournment(s)  thereof.   When proxies  in  the accompanying  form  are
 properly executed and received, the shares represented thereby will be voted
 at the Annual Meeting in accordance  with the directions noted thereon.   If
 no direction is indicated on the proxy, the shares represented thereby  will
 be voted for the election of  each of the nominees  for director and in  the
 discretion of the proxy  holder on any other  matter that may properly  come
 before the meeting.

      Submitting a proxy  will not affect  a shareholder's right  to vote  in
 person at the Annual Meeting.  Any shareholder who gives a proxy may  revoke
 it at  any time  before it  is  exercised by  delivering written  notice  of
 revocation to the Company, by substituting  a new proxy executed on a  later
 date, or by making a  written request in person  at the Annual Meeting  that
 the proxy be returned.  However, mere attendance at the Annual Meeting  will
 not of itself revoke the proxy.

      All expenses of preparing, assembling and mailing this Proxy  Statement
 and the enclosed materials and all costs of soliciting proxies will be  paid
 by the  Company.   In  addition  to solicitation  by  mail, proxies  may  be
 solicited by officers and regular employees  of the Company by telephone  or
 in  person.  Such  officers  and  employees who solicit proxies will receive
 no compensation  for their  services  other  than  their  regular  salaries.
 Arrangements will also be made with  brokerage houses and other  custodians,
 nominees and fiduciaries to forward solicitation materials to the beneficial
 owners of  shares  they  hold,  and  the  Company  may  reimburse  them  for
 reasonable out-of-pocket expenses they incur in forwarding these materials.

      The principal executive  offices of the  Company are  located at  14651
 Dallas Parkway,  Suite 900,  Dallas, Texas  75240.   The  Company's  mailing
 address is the same as that of its principal executive offices.

      This Proxy Statement and the accompanying form of proxy are first being
 mailed or given to shareholders on or about April  27, 2001.  A copy of  the
 Company's Annual Report  for the  fiscal year  ended December  31, 2000,  is
 enclosed herewith.   Except as expressly  incorporated by reference  herein,
 such Annual Report does not constitute a part of the materials used for  the
 solicitation of proxies.


                           PURPOSES OF THE MEETING

      At the Annual Meeting,  the shareholders of  the Company will  consider
 and vote on the following matters:

           1.   Election of  six directors  to serve  until the  next  annual
      meeting of shareholders or until their successors are duly elected  and
      qualified; and

           2.   Transaction of  such  other  business as  may  properly  come
      before the meeting or any adjournment thereof.


                              QUORUM AND VOTING

      The record  date  for the  determination  of stockholders  entitled  to
 notice of and to  vote at the Annual  Meeting was the  close of business  on
 April 11,  2001  (the  "Record  Date").  On  the  Record  Date,  there  were
 11,049,133 shares of Common Stock of the Company, par value $0.03 per  share
 (the "Common Stock"), issued and outstanding,  each of which is entitled  to
 one vote on all matters to be acted upon  at the Annual Meeting.  There  are
 no cumulative  voting rights.   The  presence,  in person  or by  proxy,  of
 holders of one-third of the outstanding  shares of Common Stock entitled  to
 vote at  the  meeting  is  necessary to  constitute  a  quorum  to  transact
 business.  Assuming the presence of a quorum, directors will be elected by a
 plurality of the  votes cast.  The  affirmative  vote  of the  holders of  a
 majority of the shares of Common  Stock actually voted will be required  for
 the approval of all other matters to come before the Annual Meeting.

      Abstentions and broker non-votes will be counted solely for purposes of
 determining whether a quorum is present at the Annual Meeting.  Pursuant  to
 the Bylaws of  the Company,  abstentions and  broker non-votes  will not  be
 counted in determining  the number of  shares voted on  any matter and  will
 have no effect on the election of directors or the approval of any  proposal
 submitted to a vote of the shareholders at the Annual Meeting.


           PRINCIPAL STOCKHOLDERS AND STOCK OWNERSHIP OF MANAGEMENT

      The following table and the notes thereto set forth certain information
 regarding the beneficial  ownership of  the Common  Stock as  of the  Record
 Date, by (i) each current director and nominee for director of the  Company;
 (ii) all executive officers and current directors of the Company as a group;
 and (iii) each other person  known to the Company  to own beneficially  more
 than  five  percent  of  the presently  outstanding  Common  Stock.   Unless
 otherwise indicated, the persons  identified in the  table have sole  voting
 and dispositive power with respect to the shares shown as beneficially owned
 by them.    Except as  otherwise  indicated,  the mailing  address  for  all
 directors and executive officers is the same as that of the Company.



                            No. of Shares    Percent of Class
 Shareholder                 Beneficially      Beneficially
                                Owned              Owned
 -----------------------     ------------      ------------
                                             
 Ramon D. Phillips 1            776,476             6.8

 Linda H. Sleeper 1             323,000             2.8

 Raymond A. Kilgore 2           623,047             5.5

 James H. Graves 3              235,000             2.1

 George R. Manser 3, 4          185,700             1.7

 C. Jeffrey Rogers 3            182,500             1.6

 Scott T. Berlin 5               -0-                -0-

 Mark E. Schwarz 6            1,708,901            15.5

 All executive officers
 and current directors,
 as a group (9 persons) 7     4,284,195            34.0

 Derby Trust PLC 8            1,838,000            16.6

 Thomas G. Berlin 9           1,111,900            10.1

 ------------------------
 1    Includes 320,000 shares which may be acquired pursuant to stock options
      exercisable on or within 60 days after the Record Date.

 2    Includes 220,000 shares which may be acquired pursuant to stock options
      exercisable on or within 60 days after the Record Date.

 3    Includes 157,500 shares which may be acquired pursuant to stock options
      exercisable on or within 60 days after the Record Date.

 4    Includes 9,000 shares held  by Mr. Manser's  spouse, over which  shares
      Mr. Manser shares voting and dispositive authority.

 5    Mr. Berlin disclaims beneficial  ownership of all  shares owned by  his
      parents, Mr. & Mrs. Thomas G. Berlin.

 6    Represents  shares  owned  by  Newcastle  Partners,  L.P.,  a   limited
      partnership in  which  Mr. Schwarz serves  as the sole general partner.
      The address for Newcastle Partners, L.P.  is 200 Crescent Court,  Suite
      670, Dallas, Texas 75201.

 7    Includes 1,552,500  shares  which may  be  acquired pursuant  to  stock
      options exercisable on or within 60 days after the Record Date.

 8    As reported  on Schedule  13D filed  with the  Securities and  Exchange
      Commission in February,  1996.  The  address for Derby  Trust PLC is  1
      Connaught Place, London W2 2DY, United Kingdom.

 9    As reported  on Schedule  13G filed  with the  Securities and  Exchange
      Commission on January 21, 2000.  Includes 40,600 shares over which  Mr.
      Berlin shares  voting  and dispositive  power  with his  spouse.    The
      address for  Mr. Berlin  is 37500  Eagle Road,  Willoughby Hills,  Ohio
      44094.  Thomas G. Berlin is the father of Scott T. Berlin.



                            ELECTION OF DIRECTORS
                                   (Item 1)

      At the  Annual  Meeting, six  directors  will  be elected  for  a  term
 expiring at the 2002  annual meeting of the  Company's shareholders or  when
 their successors are elected  and qualify.  Directors  will be elected by  a
 plurality of the votes cast at the Annual Meeting.  Cumulative voting is not
 permitted in the election of directors.

      The Company's  Board of  Directors has  proposed  the election  of  the
 following slate of nominees for election as directors at the Annual Meeting.
 Except as  discussed below, none of  the nominees was selected on the  basis
 of any special arrangement or understanding with any other person.  None  of
 the nominees bears any  family relationship to any  other nominee or to  any
 executive  officer of  the Company.  In the absence  of instructions to  the
 contrary, shares represented by proxy will be voted for the election of each
 nominee named  below.  Each nominee  has accepted nomination  and agreed  to
 serve if elected.  If any  nominee becomes unable to serve before  election,
 shares represented by proxy  may be voted for  the election of a  substitute
 nominee designated by the Board of Directors.

      Ramon D. Phillips, currently the Chairman of the Board and formerly the
 President and  Chief  Executive  Officer  of  the  Company,  has  previously
 announced his planned retirement.  At the request of the Board of Directors,
 Mr. Phillips  has  agreed  to  remain  as  Chairman  of  the  Board  for  an
 indeterminate period to assist  in  the  assimilation of  new Board members.
 However, Mr. Phillips does not expect  to complete his term and will  vacate
 his position as  a director not  later than December  31, 2001,  or at  such
 earlier time as the remaining directors  determine his service is no  longer
 required to complete the contemplated transition.


      The Board of Directors recommends a  vote FOR election of each  nominee
 below.

                             Director
 Name                 Age      Since   Current Position(s) with the Company
 -----------------    ---    --------  --------------------------------------
                              
 Ramon D. Phillips      67      1989   Director and Chairman of
                                       the Board

 Linda H. Sleeper       53      1996   President, Chief Executive
                                       Officer and Director

 James H. Graves        52      1995   Director

 George R. Manser       69      1995   Director

 Scott T. Berlin        31      2001   Director

 Mark E. Schwarz        40      2001   Director


      Ramon D.  Phillips served  as President,  Chief Executive  Officer  and
 Chairman of the Board of Directors of the Company from 1989 until commencing
 a planned transfer of management responsibilities during 2000.  For 12 years
 before joining the Company,  Mr. Phillips was an  executive with Pizza  Inn,
 Inc., a restaurant chain, holding the positions of Vice President -  Finance
 (1977-1986), Executive Vice President (1986-1989) and director  (1979-1989).
 Mr. Phillips was  again  elected to Pizza Inn's  board of directors in  1990
 and continues to serve in that capacity.

      Linda H. Sleeper  was  elected President  and Chief  Executive  Officer
 during 2000 as part of the  planned transfer of management  responsibilities
 from  Mr. Phillips.  Ms. Sleeper  joined the  Company as  Vice President  of
 Corporate Development  and  Administration  in  1993  and  was  promoted  to
 Executive Vice President  and Chief Operating  Officer in 1994.   From  1992
 until 1993, Ms. Sleeper was self-employed as a management consultant.   From
 1989 until 1992, she served as  a Vice President for Audisys Corporation,  a
 financial consulting firm, and was  Senior Assistant Treasurer of  Southmark
 Corporation from 1988 until 1989.  Ms. Sleeper held various offices at Pizza
 Inn, Inc. from 1979 until 1988,  completing her tenure as Vice President  of
 Finance.  Ms. Sleeper was an  accountant with Peat, Marwick, Mitchell &  Co.
 from 1975 until 1979.  She is a certified public accountant.

      James  H.  Graves  is  Managing  Director  of  UBS  Warburg,  Inc.,  an
 international financial  services firm  which provides  investment  banking,
 underwriting and brokerage services.  He  was a Managing Director  of  Paine
 Webber Group Inc. prior to its acquisition by UBS Warburg in November  2000,
 and was Chief Operating Officer of  J.C. Bradford & Co.  at the time of  its
 acquisition by  Paine  Webber Group  Inc.  in June  2000.   Mr.  Graves  had
 previously served as Managing Director of J.C. Bradford & Co. and co-manager
 of its Corporate Finance  Department.  In these  capacities, Mr. Graves  has
 rendered advisory services to the Company.  Prior to joining J.C. Bradford &
 Co. in  1991, Mr.  Graves had  for 11  years been  employed by  Dean  Witter
 Reynolds, where  he  completed  his  tenure  as  the  head  of  the  Special
 Industries Group in New York City.  Mr. Graves also serves as a director  of
 Cash America International, Inc.

      George R. Manser is Chairman of Uniglobe Travel (Capital Cities), Inc.,
 a franchisor  of  travel agencies,  President  of Concorde  Holding  Co.,  a
 private  investment  management  company,  and  a  director  of  State  Auto
 Financial Corp., an insurance holding company that engages primarily in  the
 property and casualty insurance business. Prior  to his retirement in  2000,
 Mr. Manser also served as a director of CheckFree Corporation, a provider of
 financial electronic commerce services,  software and related products,  and
 as an advisory  director of  J.C. Bradford &  Co.   From 1995  to 1999,  Mr.
 Manser served as the  Director of Corporate Finance of Uniglobe Travel  USA,
 L.L.C., a franchisor of  travel agencies, and also  served as a director  of
 Cardinal Health, Inc.  and AmerLink Corp.  From 1984 to 1994, he also served
 as a director and  Chairman of North American  National Corporation and  its
 subsidiaries, Pan-Western  Life Insurance  Company, Brookings  International
 Life Insurance Company and Howard Life Insurance Company.

      Scott T. Berlin  was elected by the incumbent directors of the  Company
 to fill a vacancy created by increasing the number of directors constituting
 the Board of  Directors  effective  January 1,  2001.  He is  a Senior  Vice
 President focused on the corporate finance and mergers/acquisitions practice
 at Brown, Gibbons, Lang & Company, an investment banking firm serving middle
 market companies.  Prior to joining Brown, Gibbons, Lang & Company in  1997,
 Mr. Berlin was a lending officer in the Middle Market Group at The  Northern
 Company.

      Mark E. Schwarz was elected by  the incumbent directors of the  Company
 to fill a vacancy created by increasing the number of directors constituting
 the Board of Directors  effective  January 1, 2001.  Mr. Schwarz has  served
 since 1993  as the  sole  general partner  of  Newcastle Partners,  L.P.,  a
 private investment firm.   Since 2000, he has  also served as the  President
 and sole Managing  Member of Newcastle  Capital Group,  L.L.C., the  general
 partner  of  Newcastle  Capital  Management,  L.P.,  a   private  investment
 management firm.    From  1995 until  1999,  Mr.  Schwarz was  also  a  Vice
 President of Sandera Capital Management,  L.L.C., a private investment  firm
 associated with the Lamar  Hunt family.  From  1993 until 1996, Mr.  Schwarz
 was a securities analyst and portfolio manager for SCM Advisors, L.L.C.,  an
 investment advisory  firm.  Mr. Schwarz  presently serves as  a director  of
 Bell Industries, Inc.,  a company  primarily engaged  in providing  computer
 systems integration  services,  and  Tandycrafts, Inc.,  a  manufacturer  of
 frames, framed art, mirrors, and  other wall decor products.   He is also  a
 nominee for election as a director of Nashua Corporation, a manufacturer  of
 specialty papers, labels and printing supplies.  Mr. Schwarz was a  director
 of Aydin Corporation,  a defense electronics  manufacturer, from 1998  until
 its acquisition by L-3 Communications Corporation in 1999.

 Board Committees and Meetings

      Standing committees of the  Board of Directors  of the Company  include
 the Audit  Committee,  the  Compensation  Committee  and  the  Stock  Option
 Committee.  During 2000, each of  these committees was composed of James  H.
 Graves, George R. Manser and C. Jeffrey Rogers.  Scott T. Berlin and Mark E.
 Schwarz were elected to  the Board effective January  1, 2001, and have  not
 yet been assigned  to any of  the standing committees.   Following the  2001
 Annual Meeting,  the  Board  of Directors  intends  to  make  new  committee
 assignments.

      Mr. Graves is the current chairman  of the Audit Committee.  The  Audit
 Committee oversees management's  conduct of the financial reporting  process
 of  the  Company,  including  reviewing  the  Company's  financial  reports,
 internal controls,  independent audits  and legal  compliance.   See,  Audit
 Committee Report.  The Audit Committee met three times during 2000.

      Mr. Rogers was the chairman of the Compensation Committee and the Stock
 Option Committee during  2000, but withdrew  from both committees  effective
 January 1,  2001.  At  the  direction of  the full  Board, the  Compensation
 Committee  reviews  and  makes  recommendations with respect to compensation
 of the  executive  officers  of  the  Company.  The Stock  Option  Committee
 administers the Company's 1991 Key Employee  Stock Option Plan  and 1994 Key
 Employee  Long  Term   Incentive  Plan,  including   the  determination   of
 participants therein  and the  grant of  options  thereunder.   Neither  the
 Compensation Committee nor the Stock Option  Committee met during  2000, but
 did approve certain matters by unanimous written consent.

      During 2000, the full Board of Directors acted in place of a Nominating
 Committee to investigate qualified nominees for election  to the Board.  The
 Board has  not  implemented  any  formal  procedures  for  consideration  of
 nominees submitted by shareholders of the Company.

      The Board of Directors held four meetings during 2000.  Various matters
 were also  approved  by  the  unanimous written  consent  of  the  Board  of
 Directors during the last fiscal year.  Each director attended at least  75%
 of the  aggregate  of (i) the  total  number of  meetings  of the  Board  of
 Directors and (ii) the total  number of meetings held  by all committees  of
 the Board on which such director served.

 Director Compensation

      In consideration of their service on  the Board during 2000, each  non-
 employee director  was granted  a non-qualified  option to  purchase  50,000
 shares of the Common  Stock at an  exercise price of  $0.375, which was  the
 fair market value of the Common Stock on  the date of grant.  Effective  the
 fourth quarter  of  2000,  the Company  commenced  paying  the  non-employee
 directors a fee of $1,500 for each Board meeting attended and a fee of  $750
 for  each  committee  meeting attended.  No  other compensation was paid  to
 any non-employee director during 2000.

 Compliance with Section 16(a) of the Securities Exchange Act of 1934

      The Company's executive  officers, directors and  beneficial owners  of
 more than 10% of the Company's Common Stock are required to file reports  of
 ownership and changes of ownership of  the Common Stock with the  Securities
 and  Exchange  Commission.  Based solely  upon information  provided to  the
 Company by individual directors,  executive officers and beneficial  owners,
 the Company believes that all such reports were timely filed during and with
 respect to the fiscal year ended December 31, 2000.


                            AUDIT COMMITTEE REPORT

      The Audit  Committee  of the  Board  of  Directors of  the  Company  is
 composed of three independent directors and operates under a written charter
 adopted by the Board of Directors in accordance with applicable rules of the
 Securities and Exchange Commission and the American Stock Exchange.  A  copy
 of the  Audit Committee  Charter is  included  as Exhibit  A to  this  Proxy
 Statement.

      The primary purpose of  the Audit Committee is  to assist the Board  in
 fulfilling  its  responsibility  to  oversee  management's  conduct  of  the
 Company's financial reporting process.  In discharging  its oversight  role,
 the Audit Committee is  empowered to investigate any  matter brought to  its
 attention with full access to all  books, records, facilities and  personnel
 of the Company  and is  authorized to  retain outside  counsel, auditors  or
 other experts for this purpose.  Subject to any action that may be taken  by
 the  full  Board,   the  Audit  Committee   also  has   the  authority   and
 responsibility to  select,  evaluate  and, where  appropriate,  replace  the
 Company's independent certified public accountants.

      The Company's  management is  responsible for  preparing the  Company's
 financial statements  and the  independent accountants  are responsible  for
 auditing those financial statements.  The role of the Audit Committee is  to
 monitor and oversee these processes.

      In this context,  the Audit Committee  has reviewed  and discussed  the
 consolidated financial statements with  both management and the  independent
 accountants.  The  Audit  Committee  also  discussed  with  the  independent
 accountants the matters required  to be discussed  by Statement on  Auditing
 Standards No. 61 (Communication with Audit Committees).  The Audit Committee
 received from the independent  accountants the written disclosures  required
 by Independence  Standards Board  Standard No.  1 (Independence  Discussions
 with  Audit  Committees),  and  the  Audit  Committee  discussed  with   the
 independent accountants their independence.

      Based upon the Audit Committee's review and discussions with management
 and the  independent accountants,  the Audit  Committee recommended  to  the
 Board of Directors that the audited financial statements be included in  the
 Company's Annual  Report on  Form  10-KSB   filed  with the  Securities  and
 Exchange  Commission  for  the  year  ended  December 31, 2000.   The  Audit
 Committee  also  retained  PricewaterhouseCoopers   LLP  as  the   Company's
 independent accountants for the 2001 fiscal year.

 Audit Committee:    James H. Graves, George R. Manser, C. Jeffrey Rogers


                     EXECUTIVE OFFICERS AND COMPENSATION

 Executive Officers


      The following persons are the executive officers of the Company:


 Name                Age              Position(s) with the Company
 -----------------   ---   -------------------------------------------------
                     
 Ramon D. Phillips    67   Chairman of the Board

 Linda H. Sleeper     53   President, Chief Executive Officer and Director

 Raymond A. Kilgore   52   Senior Vice President, Secretary and Director

 Johnny J. DePuma     63   Senior Vice President and Chief Financial Officer



      No executive  officer  bears  any  family  relationship  to  any  other
 executive officer or to any director or nominee for director of the Company.
  Information concerning the  business experience  of Ramon  D. Phillips  and
 Linda H. Sleeper is provided under Election of Directors.

      Raymond A. Kilgore has served as  Senior Vice President of the  Company
 since 1994.  From 1988 until 1994,  Mr. Kilgore served as Vice President  of
 the Company, and also  served as interim Chief  Executive Officer from  1988
 until 1989.  He has served as a director of the Company from 1988 until  the
 expiration of his current  term.  From  1985 until 1988,  Mr. Kilgore was  a
 Vice President of Cash America Investments, Inc. (now known as Cash  America
 International, Inc.),  a  publicly held  company  operating pawn  shops  and
 jewelry stores.

      John J. DePuma joined the Company  in 1990 as Vice President and  Chief
 Financial Officer and was promoted to his present position in 1994.  For  10
 years prior  to  joining  the  Company, he  was  Vice  President  and  Chief
 Financial Officer of  HiLite Industries,  Inc., a  manufacturer of  original
 equipment auto parts.

 Summary Compensation Table


      The  following  table   sets  forth   certain  information   concerning
 compensation of the Chief Executive Officer and the other executive officers
 of the Company for the last three fiscal years.


                                    Year                               Other Annual     All Other
             Name and              Ended                               Compensation   Compensation
        Principal Position        Dec. 31    Salary ($)   Bonus ($)       ($) (1)        ($) (2)
   -----------------------------  -------    ----------   ---------    ------------   ------------
                                                                          
   Ramon D. Phillips                2000      252,495      28,000           -0-          16,023
     Chairman of the Board 3        1999      209,077       -0-            3,750         18,181
                                    1998      217,463       -0-           10,000         20,257

   Linda H. Sleeper                 2000      176,923      30,000           -0-            -0-
     President and Chief            1999      145,800       -0-             -0-            -0-
     Executive Officer 3            1998      139,504       -0-             -0-           4,500

   Raymond A. Kilgore               2000      106,469      10,000           -0-            -0-
     Senior Vice President and      1999      101,325       -0-             -0-            -0-
     Secretary                      1998       99,376       -0-             -0-           4,500

   John J. DePuma                   2000      119,954      18,000           -0-            -0-
     Senior Vice President and      1999      111,300       -0-             -0-            -0-
     Chief Financial Officer        1998      108,731       -0-             -0-            -0-


 1    Represents car allowance and life insurance allowance.

 2    Represents  the  incremental  annual  increase  in  the  accrued   cash
      surrender value of a reverse split-dollar insurance policy on the  life
      of Ramon D. Phillips which is payable to the estate of Mr. Phillips  in
      the event of  his death.   See, Certain Transactions.   Prior to  1999,
      also includes director fees.

 3    Mr. Phillips also served as President and Chief Executive Officer until
      the election of Ms. Sleeper as President in September 2000 and as Chief
      Executive Officer  in December  2000.   Prior  to her  promotions,  Ms.
      Sleeper served as Executive Vice President and Chief Operating Officer.



 Option Grants in Last Fiscal Year


      The following table shows all individual grants of stock options to the
 executive officers of the Company during the fiscal year ended December  31,
 2000.

                                    % of Total
                      Securities     Options
                      Underlying    Granted to
                       Options     Employees in   Exercise Price    Expiration
                      Granted 1    Fiscal Year        ($/Sh)          Date 2
                      ---------    -----------    --------------    ----------
                                                         
  Ramon D. Phillips    300,000         29.7           0.4375         06/22/10

  Linda H. Sleeper     300,000         29.7           0.4375         06/22/10

  Raymond A. Kilgore    50,000          5.0           0.4375         06/22/10

  John J. DePuma         50,000         5.0           0.4375         06/22/10

 -------------------
 1    Options are to purchase shares of the Company's Common Stock.   Options
      vest as to 40% of the shares six months  from the date of grant and  as
      to an  additional  20%  of  the  shares on  each  of  the  first  three
      anniversaries of the  grant date,  subject to  acceleration of  vesting
      upon death, disability or retirement.

 2    All options are subject to earlier termination due to death, disability
      or termination of employment.



 Option Exercises in Last Fiscal Year and Fiscal Year-End Values


      None of the  executive officers of  the Company  exercised any  options
 during the fiscal year ended December  31, 2000.  The following table  shows
 the value  of unexercised  options  held by  the  executive officers  as  of
 December 31, 2000.


                         Securities Underlying         Value of Unexercised
                         Unexercised Options (#)     In-the-Money Options ($) 1
                       ---------------------------  ---------------------------
         Name          Exercisable   Unexercisable  Exercisable   Unexercisable
         ----          -----------   -------------  -----------   -------------
                                                         
 Ramon D. Phillips       320,000        180,000        92,500         45,000

 Linda H. Sleeper        320,000        180,000        92,500         45,000

 Raymond A. Kilgore      220,000         30,000        67,500          7,500

 Johnny J. DePuma        220,000         30,000        67,500          7,500

 -------------------
 1    Values stated  are pre-tax  and are  based upon  the closing  price  of
      $0.6875 per share of  the Common Stock on  the American Stock  Exchange
      Emerging Company Marketplace on December 29, 2000, the last trading day
      of the fiscal year.



 Executive Compensation Agreements

      The Company previously entered into an Executive Compensation Agreement
 with each of  Ramon D. Phillips,  Raymond A. Kilgore,  Linda H. Sleeper  and
 John J. DePuma.  The term of the agreements  with Mr. Kilgore and Mr. DePuma
 expired on December 31, 2000.  The  term of the agreement with Mr.  Phillips
 was extended to expire immediately following the 2002 annual meeting of  the
 shareholders of the Company.  The term of the agreement with Ms. Sleeper was
 extended to expire December 31, 2002.

      The Executive Compensation Agreements with Mr. Phillips and Ms. Sleeper
 specify minimum  levels of  base  salary and  benefits  and provide  for  an
 automobile allowance  and the  reimbursement of  certain expenses.   In  Mr.
 Phillips' case, reimbursement includes expenses incurred in connection  with
 equipping an  office in  his home.   The  agreement with  Mr. Phillips  also
 provides for him to provide consulting  services to the Company and  receive
 specified compensation  and  continued  benefits  for  one  year  after  the
 expiration of the primary term of  his employment.  Each agreement  includes
 covenants of the executive to at  all times maintain the confidentiality  of
 the Company's trade secrets and not  to compete with the Company during  the
 term of employment and for two years thereafter.

      Pursuant to each  agreement, if  the Company  terminates the  executive
 without "cause" (as defined  therein), or the  executive resigns within  six
 months after a  "change of  control" (as  defined therein),  the Company  is
 obligated to pay the executive a lump sum  cash payment equal to the sum  of
 (a) the executive's then current annual salary, plus (b) the highest  amount
 of bonus and other  cash compensation received by  the executive during  any
 one of the  three preceding fiscal  years.  The  agreement with Ms.  Sleeper
 also provides that  the Company  will, for a  period of  one year,  maintain
 health insurance  for  her  and her  family  (if  applicable)  substantially
 comparable to that  available to her  immediately prior  to the  terminating
 event.  In addition, all incentive stock options granted under the Company's
 1991 Key  Employee  Stock  Option  Plan and  1994  Key  Employee  Long  Term
 Incentive Plan provide for accelerated vesting  in the event of a change  of
 control of the Company.


                             CERTAIN TRANSACTIONS

      In  April  1991,  the  Company  entered  into  a  Reverse  Split-Dollar
 Agreement (the "Split-Dollar Agreement") with Ramon D. Phillips with respect
 to  a  so-called reverse split-dollar life insurance policy on Mr. Phillips.
 The Split-Dollar Agreement obligates the Company  to pay the entire  premium
 for the policy while  the Split-Dollar Agreement is  in effect.  The  policy
 provides  for  the  death  benefits  to  be  divided  between  the  policy's
 $1,000,000 face amount and  its accrued cash surrender  value.  The  Company
 was designated  as beneficiary  of the  face amount  of the  policy and  Mr.
 Phillips' estate was designated as beneficiary of the accrued cash surrender
 value of the policy.  The policy was surrendered during 2001.


                                OTHER BUSINESS
                                   (Item 2)

      The Board of Directors knows of no other business to be brought  before
 the Annual Meeting.   If, however, any other  business should properly  come
 before the Annual Meeting, the persons named in the accompanying proxy  will
 vote the proxy as they in their discretion may deem appropriate, unless they
 are directed by the proxy to do otherwise.


                        INDEPENDENT PUBLIC ACCOUNTANTS

      The Board of Directors has selected PricewaterhouseCoopers LLP  ("PWC")
 as independent  certified  public  accountants  to  audit  the  consolidated
 financial statements  of the  Company for  the 2000  fiscal year.  PWC  also
 reported on the Company's consolidated  financial statements for the  fiscal
 years ended December 31,  1999, 1998 and 1997.   Representatives of PWC  are
 expected to be present at the  Annual Meeting, will have the opportunity  to
 make a statement  if they  so desire  and are  expected to  be available  to
 respond to appropriate questions from shareholders.


                  DATE FOR RECEIPT OF SHAREHOLDER PROPOSALS

      Any shareholder  desiring to  submit a  proposal for  inclusion in  the
 proxy material relating to the 2002  annual meeting of shareholders must  do
 so in writing.   The proposal  must be received  at the Company's  principal
 executive offices by December 28, 2001.

                               By Order of the Board of Directors,



                               /s/ Raymond A. Kilgore
                               -----------------------------
                               Raymond A. Kilgore, Secretary

 April 27, 2001
 Dallas, Texas





                                   [FRONT]

         THIS PROXY IS SOLICITED ON BEHALF OF THE BOARD OF DIRECTORS

                                    PROXY
                  FOR THE ANNUAL MEETING OF SHAREHOLDERS OF
                      HALLMARK FINANCIAL SERVICES, INC.
                           TO BE HELD MAY 23, 2001

      The undersigned hereby appoints Ramon D. Phillips, Linda H. Sleeper and
 Raymond A. Kilgore, and each of them individually, as the lawful agents  and
 Proxies of  the undersigned,  with full  power of  substitution, and  hereby
 authorizes each of  them to  represent and  vote, as  designated below,  all
 shares of Common Stock of Hallmark  Financial Services, Inc. held of  record
 by the  undersigned  as  of  April  11,  2001,  at  the  Annual  Meeting  of
 Shareholders to be held on May 23, 2001, or at any adjournment thereof.

 1.  ELECTION OF DIRECTORS

  [  ] FOR all nominees listed below      [  ] WITHHOLD AUTHORITY to vote for
       (except as marked to the contrary)      all nominees listed below

 INSTRUCTIONS:  To withhold authority to vote for any nominee, mark the space
 beside the nominee's name with an "X".

      Ramon D. Phillips    ____               George R. Manser    ____
      Linda H. Sleeper     ____               Scott T. Berlin     ____
      James H. Graves      ____               Mark E. Schwarz     ____

 2.   In their discretion, the  Proxies are authorized to  vote on any  other
      matter which  may  properly  come before  the  Annual  Meeting  or  any
      adjournment thereof.

      When properly executed, this proxy will be voted in the manner directed
 herein by the undersigned shareholder.   IF NO DIRECTION IS SPECIFIED,  THIS
 PROXY WILL BE VOTED FOR THE ELECTION OF DIRECTORS PROPOSED IN ITEM 1.

      The undersigned hereby  revokes all  previous proxies  relating to  the
 shares covered hereby and  confirms all that said  Proxies may do by  virtue
 hereof.


                                   [BACK]



      Please sign exactly as your name  appears below.  When shares are  held
 by joint tenants,  both should sign.   When signing  as attorney,  executor,
 administrator, trustee or guardian,  please give full title  as such.  If  a
 corporation, please  sign  in full  corporate  name by  President  or  other
 authorized officer.  If  a partnership, please sign  in partnership name  by
 authorized person.




 Date: ____________________ , 2001      ____________________________________
                                        Signature

 PLEASE MARK, SIGN, DATE AND
 RETURN THE PROXY CARD PROMPTLY,
 USING THE ENCLOSED ENVELOPE.
                                        ____________________________________
                                        Signature, if held jointly


      PLEASE CHECK THIS BOX IF YOU INTEND TO BE PRESENT AT THE ANNUAL MEETING
 OF SHAREHOLDERS.  [   ]