Document
UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
 
FORM 10-Q
 
(Mark One)
x
QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934
For the quarterly period ended March 31, 2019
OR

o
TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934
For the transition period from                  to                 
Commission File Number: 001-35727
 
Netflix, Inc.
(Exact name of Registrant as specified in its charter)
 
Delaware
77-0467272
(State or other jurisdiction of
incorporation or organization)
(I.R.S. Employer
Identification Number)
100 Winchester Circle, Los Gatos, California 95032
(Address and zip code of principal executive offices)
(408) 540-3700
(Registrant’s telephone number, including area code)
 
Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports) and (2) has been subject to such filing requirements for the past 90 days.    Yes  x    No  o
Indicate by check mark whether the registrant has submitted electronically every Interactive Data File required to be submitted pursuant to Rule 405 of Regulation S-T (§232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant was required to submit such files).    Yes  x    No   o  
Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, a smaller reporting company, or an emerging growth company. See definitions of “large accelerated filer,” “accelerated filer,” “smaller reporting company,” and “emerging growth company” in Rule 12b-2 of the Exchange Act.
Large accelerated filer
x
 
Accelerated filer
o
Non-accelerated filer
o
 
Smaller reporting company
o
 
 
 
Emerging growth company
o
If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act. o
Indicate by check mark whether the registrant is a shell company (as defined by Rule 12b-2 of the Exchange Act).    Yes  o    No  x
As of March 31, 2019, there were 437,191,891 shares of the registrant’s common stock, par value $0.001, outstanding.



Table of Contents
 
 
 
Page
 
Part I. Financial Information
 
Item 1.
 
 
 
 
 
 
 
 
 
Item 2.
Item 3.
Item 4.
 
Part II. Other Information
 
Item 1.
Item 1A.
Item 6.
 
 


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NETFLIX, INC.
Consolidated Statements of Operations
(unaudited)
(in thousands, except per share data)

 
Three Months Ended
 
March 31,
2019
 
March 31,
2018
Revenues
$
4,520,992

 
$
3,700,856

Cost of revenues
2,870,614

 
2,300,579

Marketing
616,578

 
536,777

Technology and development
372,764

 
282,310

General and administrative
201,952

 
134,612

Operating income
459,084

 
446,578

Other income (expense):
 
 
 
Interest expense
(135,529
)
 
(81,219
)
Interest and other income (expense)
76,104

 
(65,743
)
Income before income taxes
399,659

 
299,616

Provision for income taxes
55,607

 
9,492

Net income
$
344,052

 
$
290,124

 
 
 
 
Earnings per share:
 
 
 
Basic
$
0.79

 
$
0.67

Diluted
$
0.76

 
$
0.64

Weighted-average common shares outstanding:
 
 
 
Basic
436,947

 
434,174

Diluted
451,922

 
450,359











See accompanying notes to the consolidated financial statements.

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NETFLIX, INC.
Consolidated Statements of Comprehensive Income
(unaudited)
(in thousands)
 
Three Months Ended
 
March 31,
2019
 
March 31,
2018
Net income
$
344,052

 
$
290,124

Other comprehensive income (loss):
 
 
 
Foreign currency translation adjustments 
(6,018
)
 
24,821

Comprehensive income
$
338,034

 
$
314,945

























See accompanying notes to the consolidated financial statements.

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NETFLIX, INC.

Consolidated Statements of Cash Flows
(unaudited)
(in thousands)
   
Three Months Ended
   
March 31,
2019
 
March 31,
2018
Cash flows from operating activities:
 
 
 
Net income
$
344,052

 
$
290,124

Adjustments to reconcile net income to net cash used in operating activities:
 
 
 
Additions to streaming content assets
(2,997,746
)
 
(2,986,747
)
Change in streaming content liabilities
(14,698
)
 
378,885

Amortization of streaming content assets
2,124,686

 
1,748,844

Amortization of DVD content assets
8,509

 
11,134

Depreciation and amortization of property, equipment and intangibles
23,561

 
19,041

Stock-based compensation expense
101,200

 
68,395

Other non-cash items
37,199

 
8,209

Foreign currency remeasurement loss (gain) on long-term debt
(57,600
)
 
41,080

Deferred taxes
6,627

 
(22,049
)
Changes in operating assets and liabilities:
 
 
 
Other current assets
(32,076
)
 
(55,905
)
Accounts payable
(124,467
)
 
74,083

Accrued expenses and other liabilities
157,647

 
119,049

Deferred revenue
47,793

 
55,270

Other non-current assets and liabilities
(4,486
)
 
13,830

Net cash used in operating activities
(379,799
)
 
(236,757
)
Cash flows from investing activities:
 
 
 
Acquisition of DVD content assets
(9,170
)
 
(10,796
)
Purchases of property and equipment
(60,381
)
 
(37,170
)
Change in other assets
(10,552
)
 
(1,786
)
Net cash used in investing activities
(80,103
)
 
(49,752
)
Cash flows from financing activities:
 
 
 
Proceeds from issuance of common stock
22,972

 
56,335

Other financing activities

 
(321
)
Net cash provided by financing activities
22,972

 
56,014

Effect of exchange rate changes on cash, cash equivalents, and restricted cash
(5,014
)
 
7,177

Net decrease in cash, cash equivalents, and restricted cash
(441,944
)
 
(223,318
)
Cash, cash equivalents and restricted cash at beginning of period
3,812,041

 
2,822,795

Cash, cash equivalents and restricted cash at end of period
$
3,370,097

 
$
2,599,477

See accompanying notes to the consolidated financial statements.

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NETFLIX, INC.
Consolidated Balance Sheets
(in thousands, except share and par value data)

 
As of
   
March 31,
2019
 
December 31,
2018
 
(unaudited)
 
 
Assets
 
 
 
Current assets:
 
 
 
Cash and cash equivalents
$
3,348,557

 
$
3,794,483

Current content assets, net

 
5,151,186

Other current assets
820,350

 
748,466

Total current assets
4,168,907

 
9,694,135

Non-current content assets, net
20,888,785

 
14,960,954

Property and equipment, net
434,372

 
418,281

Other non-current assets
1,726,568

 
901,030

Total assets
$
27,218,632

 
$
25,974,400

Liabilities and Stockholders’ Equity
 
 
 
Current liabilities:
 
 
 
Current content liabilities
$
4,863,351

 
$
4,686,019

Accounts payable
439,496

 
562,985

Accrued expenses and other liabilities
746,268

 
477,417

Deferred revenue
808,692

 
760,899

Total current liabilities
6,857,807

 
6,487,320

Non-current content liabilities
3,560,364

 
3,759,026

Long-term debt
10,305,023

 
10,360,058

Other non-current liabilities
792,380

 
129,231

Total liabilities
21,515,574

 
20,735,635

Commitments and contingencies (Note 6)


 


Stockholders’ equity:
 
 
 
Common stock, $0.001 par value; 4,990,000,000 shares authorized at March 31, 2019 and December 31, 2018; 437,191,891 and 436,598,597 issued and outstanding at March 31, 2019 and December 31, 2018, respectively
2,439,773

 
2,315,988

Accumulated other comprehensive loss
(25,600
)
 
(19,582
)
Retained earnings
3,288,885

 
2,942,359

Total stockholders’ equity
5,703,058

 
5,238,765

Total liabilities and stockholders’ equity
$
27,218,632

 
$
25,974,400





See accompanying notes to the consolidated financial statements.

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NETFLIX, INC.
CONSOLIDATED STATEMENTS OF STOCKHOLDERS’ EQUITY
(in thousands)
 
 
Three Months Ended
 
 
March 31,
2019
 
March 31,
2018
 
 
 
 
 
Total stockholders' equity, beginning balances
 
$
5,238,765

 
$
3,581,956

 
 
 
 
 
Common stock and additional paid-in capital:
 
 
 
 
Beginning balances
 
$
2,315,988

 
$
1,871,396

Issuance of common stock upon exercise of options
 
22,585

 
55,434

Stock-based compensation expense
 
101,200

 
68,395

Ending balance
 
$
2,439,773

 
$
1,995,225

 
 


 


Accumulated other comprehensive income (loss):
 
 
 
 
Beginning balances
 
$
(19,582
)
 
$
(20,557
)
Other comprehensive income
 
(6,018
)
 
24,821

Ending balance
 
$
(25,600
)
 
$
4,264

 
 
 
 
 
Retained earnings:
 
 
 
 
Beginning balances
 
$
2,942,359

 
$
1,731,117

Net income
 
344,052

 
290,124

Adoption of ASU 2016-02, Leases (Topic 842)
 
2,474

 

Ending balances
 
$
3,288,885

 
$
2,021,241

 
 
 
 
 
Total stockholders' equity, ending balances
 
$
5,703,058

 
$
4,020,730

 
 
 
 
 


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NETFLIX, INC.
Notes to Consolidated Financial Statements
(unaudited)

1. Basis of Presentation and Summary of Significant Accounting Policies
The accompanying interim consolidated financial statements of Netflix, Inc. and its wholly owned subsidiaries (the “Company”) have been prepared in conformity with accounting principles generally accepted in the United States (“U.S.”) and are consistent in all material respects with those applied in the Company’s Annual Report on Form 10-K, as amended by Form 10-K/A, for the year ended December 31, 2018 filed with the Securities and Exchange Commission (the “SEC”) on January 29, 2019 and February 8, 2019, respectively. The preparation of consolidated financial statements in conformity with U.S. generally accepted accounting principles (“GAAP”) requires management to make estimates and judgments that affect the amounts reported in the consolidated financial statements and accompanying notes. Significant items subject to such estimates and assumptions include the streaming content asset amortization policy and the recognition and measurement of income tax assets and liabilities. The Company bases its estimates on historical experience and on various other assumptions that the Company believes to be reasonable under the circumstances. On a regular basis, the Company evaluates the assumptions, judgments and estimates. Actual results may differ from these estimates.
The interim financial information is unaudited, but reflects all normal recurring adjustments that are, in the opinion of management, necessary to fairly present the information set forth herein. The interim consolidated financial statements should be read in conjunction with the audited consolidated financial statements and related notes included in the Company’s Annual Report on Form 10-K, as amended by Form 10-K/A, for the year ended December 31, 2018. Interim results are not necessarily indicative of the results for a full year.
There have been no material changes in the Company’s significant accounting policies, other than the adoption of accounting pronouncements below, as compared to the significant accounting policies described in the Company’s Annual Report on Form 10-K, as amended by Form 10-K/A, for the year ended December 31, 2018.

Recently adopted accounting pronouncements
In February 2016, the Financial Accounting Standards Board ("FASB") issued ASU 2016-02, Leases (Topic 842) in order to increase transparency and comparability among organizations by recognizing lease assets and lease liabilities on the balance sheet for those leases classified as operating leases under prior GAAP. ASU 2016-02 requires that a lessee should recognize a liability to make lease payments (the lease liability) and a right-of-use asset representing its right to use the underlying asset for the lease term on the balance sheet. The Company adopted ASU 2016-02 in the first quarter of 2019 utilizing the modified retrospective transition method through a cumulative-effect adjustment at the beginning of the first quarter of 2019.  The Company has elected the package of practical expedients, which allows the Company not to reassess (1) whether any expired or existing contracts as of the adoption date are or contain a lease, (2) lease classification for any expired or existing leases as of the adoption date and (3) initial direct costs for any existing leases as of the adoption date. The Company did not elect to apply the hindsight practical expedient when determining lease term and assessing impairment of right-of-use assets. The adoption of ASU 2016-02 on January 1, 2019 resulted in the recognition of right-of-use assets of approximately $743 million, lease liabilities for operating leases of approximately $813 million and a cumulative-effect adjustment on retained earnings of $2 million on its Consolidated Balance Sheets, with no material impact to its Consolidated Statements of Operations. See Note 4 for further information regarding the impact of the adoption of ASU 2016-02 on the Company's financial statements.
In March 2019, the FASB issued ASU 2019-02, Improvements to Accounting for Costs of Films and License Agreements for Program Materials, in order to align the accounting for production costs of an episodic television series with the accounting for production costs of films by removing the content distinction for capitalization. ASU 2019-02 also requires that an entity reassess estimates of the use of a film in a film group and account for any changes prospectively. In addition, ASU 2019-02 requires that an entity test films and license agreements for program material for impairment at a film group level when the film or license agreements are predominantly monetized with other films and license agreements. ASU 2019-02 is effective for fiscal years beginning after December 15, 2019 and early adoption is permitted. The Company early adopted ASU 2019-02 in the first quarter of 2019 and as such has included all content assets (licensed and produced) as "Non-current content assets, net" on its Consolidated Balance Sheets, beginning with the period of adoption. There was no material impact to its Consolidated Statements of Operations. See the Company's updated Streaming Content policy below for further details.
Streaming Content (Effective January 1, 2019)
The Company acquires, licenses and produces content, including original programming, in order to offer members unlimited viewing of TV series and films. The content licenses are for a fixed fee and specific windows of availability. Payment terms for certain content licenses and the production of content require more upfront cash payments relative to the amortization expense. Payments for content, including additions to streaming assets and the changes in related liabilities, are classified within "Net cash used in operating activities" on the Consolidated Statements of Cash Flows.
The Company recognizes content assets (licensed and produced) as “Non-current content assets, net” on the Consolidated Balance Sheets. For licenses, the Company capitalizes the fee per title and records a corresponding liability at the gross amount of the liability when the license period begins, the cost of the title is known and the title is accepted and available for streaming. For productions, the Company capitalizes

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costs associated with the production, including development costs, direct costs and production overhead. Participations and residuals are expensed in line with the amortization of production costs.
Based on factors including historical and estimated viewing patterns, the Company amortizes the content assets (licensed and produced) in “Cost of revenues” on the Consolidated Statements of Operations over the shorter of each title's contractual window of availability or estimated period of use or ten years, beginning with the month of first availability. The amortization is on an accelerated basis, as the Company typically expects more upfront viewing, for instance due to additional merchandising and marketing efforts and film amortization is more accelerated than TV series amortization. The Company reviews factors impacting the amortization of the content assets on an ongoing basis. The Company's estimates related to these factors require considerable management judgment.
The Company's business model is subscription based as opposed to a model generating revenues at a specific title level. Content assets (licensed and produced) are predominantly monetized as a group and therefore are reviewed in aggregate at a group level when an event or change in circumstances indicates a change in the expected usefulness of the content or that the fair value may be less than unamortized cost. To date, the Company has not identified any such event or changes in circumstances. If such changes are identified in the future, these aggregated content assets will be stated at the lower of unamortized cost or fair value. In addition, unamortized costs for assets that have been, or are expected to be, abandoned are written off.


2. Earnings Per Share

Basic earnings per share is computed using the weighted-average number of outstanding shares of common stock during the period. Diluted earnings per share is computed using the weighted-average number of outstanding shares of common stock and, when dilutive, potential common shares outstanding during the period. Potential common shares consist of incremental shares issuable upon the assumed exercise of stock options. The computation of earnings per share is as follows:
 
Three Months Ended
 
March 31,
2019
 
March 31,
2018
 
(in thousands, except per share data)
Basic earnings per share:
 
 
 
Net income
$
344,052

 
$
290,124

Shares used in computation:
 
 
 
Weighted-average common shares outstanding
436,947

 
434,174

Basic earnings per share
$
0.79

 
$
0.67

 
 
 
 
Diluted earnings per share:
 
 
 
Net income
$
344,052

 
$
290,124

Shares used in computation:
 
 
 
Weighted-average common shares outstanding
436,947

 
434,174

Employee stock options
14,975

 
16,185

Weighted-average number of shares
451,922

 
450,359

Diluted earnings per share
$
0.76

 
$
0.64


Employee stock options with exercise prices greater than the average market price of the common stock were excluded from the diluted calculation as their inclusion would have been anti-dilutive. These anti-dilutive stock options were immaterial for each period presented.


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Table of Contents

3. Cash, Cash Equivalents, and Restricted Cash

The following table summarizes the Company's cash, cash equivalents, and restricted cash as of March 31, 2019 and December 31, 2018:
 
As of March 31, 2019
 
Cash and cash equivalents
 
Non-current Assets
 
Total
 
(in thousands)
Cash
$
2,384,999

 
$
20,234

 
$
2,405,233

Level 1 securities:
 
 
 
 
 
Money market funds
963,558

 
1,306

 
964,864

 
 
 
 
 
 
 
$
3,348,557

 
$
21,540

 
$
3,370,097


 
As of December 31, 2018
 
Cash and cash equivalents
 
Non-current Assets
 
Total
 
(in thousands)
Cash
$
2,572,685

 
$
16,260

 
$
2,588,945

Level 1 securities:
 
 
 
 
 
Money market funds
1,221,798

 
1,298

 
1,223,096

 
 
 
 
 
 
 
$
3,794,483

 
$
17,558

 
$
3,812,041

Non-current assets include restricted cash related to letter of credit agreements and workers compensation deposits.
There were no material gross realized gains or losses in the three months ended March 31, 2019 and 2018, respectively.

4. Balance Sheet Components

Content Assets
Content assets consisted of the following:
 
As of
 
March 31,
2019
 
December 31,
2018
 
(in thousands)
Licensed content, net
$
14,297,658

 
$
14,081,463

 
 
 
 
Produced content, net


 


Released, less amortization
2,737,677

 
2,403,896

In production
3,494,467

 
3,305,126

In development and pre-production
348,515

 
311,842

 
6,580,659

 
6,020,864

DVD, net
10,468

 
9,813

Total
$
20,888,785

 
$
20,112,140

 
 
 
 

On average, over 90% of a licensed or produced streaming content asset is expected to be amortized within four years after its month of first availability.
As of March 31, 2019, approximately $5,415 million, $3,691 million, and $2,552 million of the $14,298 million unamortized cost of the licensed content is expected to be amortized in each of the next three years.  

10


As of March 31, 2019, approximately $935 million, $756 million, and $559 million of the $2,738 million unamortized cost of the produced content that has been released is expected to be amortized in each of the next three years.
As of March 31, 2019, the amount of accrued participations and residuals was not material.

The following table represents the amortization of streaming content assets:
 
Three Months Ended
 
March 31,
2019
 
March 31,
2018
 
(in thousands)
Licensed content
$
1,774,289

 
$
1,557,424

Produced content
350,397

 
191,420

Total streaming content
$
2,124,686

 
$
1,748,844

Property and Equipment, Net
Property and equipment and accumulated depreciation consisted of the following:
 
 
As of
 
 
 
 
March 31,
2019
 
December 31,
2018
 
Estimated Useful Lives
 
 
(in thousands)
 
 
Leasehold improvements
 
294,358

 
282,028

 
Over life of lease
Information technology
 
229,168

 
224,296

 
3 years
Furniture and fixtures
 
70,125

 
63,667

 
3-15 years
Buildings
 
32,787

 
73,468

 
30 years
Corporate aircraft
 
99,009

 
62,560

 
8 years
DVD operations equipment
 
53,416

 
53,416

 
5 years
Machinery and equipment
 
2,117

 
1,692

 
3 years
Land
 
6,125

 
6,125

 
 
Capital work-in-progress
 
18,290

 
19,548

 

Property and equipment, gross
 
805,395

 
786,800

 
 
Less: Accumulated depreciation
 
(371,023
)
 
(368,519
)
 
 
Property and equipment, net
 
$
434,372

 
$
418,281

 
 



Leases
The Company has entered into operating leases primarily for real estate. These leases have terms which range from 1 year to 15 years, and often include one or more options to renew. These renewal terms can extend the lease term from 1 to 10 years, and are included in the lease term when it is reasonably certain that the Company will exercise the option. These operating leases are included in "Other non-current assets" on the Company's March 31, 2019 Consolidated Balance Sheet, and represent the Company’s right to use the underlying asset for the lease term. The Company’s obligation to make lease payments are included in "Accrued expenses and other liabilities" and "Other non-current liabilities" on the Company's March 31, 2019 Consolidated Balance Sheet.  Based on the present value of the lease payments for the remaining lease term of the Company's existing leases, the Company recognized right-of-use assets of approximately $743 million and lease liabilities for operating leases of approximately $813 million on January 1, 2019. Operating lease right-of-use assets and liabilities commencing after January 1, 2019 are recognized at commencement date based on the present value of lease payments over the lease term. As of March 31, 2019, total right-of-use assets and operating lease liabilities were approximately $812 million and $888 million, respectively. The Company has entered into various short-term operating leases, primarily for marketing billboards, with an initial term of twelve months or less. These leases are not recorded on the Company's balance sheet. All operating lease expense is recognized on a straight-line basis over the lease term. In the three months ended March 31, 2019, the Company recognized approximately $104 million in total lease costs, which was comprised of $43 million in operating lease costs for right-of-use assets and $61 million in short-term lease costs related to short-term operating leases.

11


Because the rate implicit in each lease is not readily determinable, the Company uses its incremental borrowing rate to determine the present value of the lease payments. The Company has certain contracts for real estate and marketing which may contain lease and non-lease components which it has elected to treat as a single lease component.
Information related to the Company's right-of-use assets and related lease liabilities were as follows:
 
Three Months Ended
 
March 31, 2019
 
(in thousands)
Cash paid for operating lease liabilities
$
37,653

Right-of-use assets obtained in exchange for new operating lease obligations (1)
842,395

Weighted-average remaining lease term
8.5 years

Weighted-average discount rate
5.7
%
(1) Includes $743 million for operating leases existing on January 1, 2019 and $99 million for operating leases that commenced in the first quarter of 2019.
Maturities of lease liabilities as of March 31, 2019 were as follows (in thousands):
Due in 12 month period ended March 31,
2020
167,238

2021
142,248

2022
133,824

2023
113,437

2024
109,572

Thereafter
477,116

 
1,143,435

Less imputed interest
(255,913
)
Total lease liabilities
887,522

 
 
Current operating lease liabilities
122,498

Non-current operating lease liabilities
765,024

Total lease liabilities
887,522


The Company has additional operating leases for real estate of $815 million which have not commenced as of March 31, 2019, and as such, have not been recognized on the Company's Consolidated Balance Sheet. These operating leases are expected to commence between 2019 and 2020 with lease terms between 5 years and 15 years.

Deferred Revenue

The Company’s primary source of revenues are from monthly membership fees. Members are billed in advance of the start of their monthly membership and revenues are recognized ratably over each monthly membership period. Revenues are presented net of the taxes that are collected from members and remitted to governmental authorities. The Company is the principal in all its relationships where partners, including consumer electronics (“CE”) manufacturers, multichannel video programming distributors (“MVPDs”), mobile operators and internet service providers (“ISPs”), provide access to the service as the Company retains control over service delivery to its members. Typically, payments made to the partners, such as for marketing, are expensed, but in the case where the price that the member pays is established by the partners and there is no standalone price for the Netflix service (for instance, in a bundle), these payments are recognized as a reduction of revenues.
Deferred revenue consists of membership fees billed that have not been recognized, as well as gift and other prepaid memberships that have not been fully redeemed. As of March 31, 2019, total deferred revenue was $809 million, the vast majority of which was related to

12


membership fees billed that are expected to be recognized as revenue within the next month. The remaining deferred revenue balance, which is related to gift cards and other prepaid memberships, will be recognized as revenue over the period of service after redemption, which is expected to occur over the next 12 months. The $48 million increase in deferred revenue as compared to the year ended December 31, 2018 is a result of the increase in membership fees billed due to increased members and average monthly revenue per paying member.

Other Current Assets
Other current assets consisted of the following:
 
 
As of
 
 
March 31,
2019
 
December 31,
2018
 
 
(in thousands)
Trade receivables
 
$
432,955

 
$
362,712

Prepaid expenses
 
177,460

 
178,833

Other
 
209,935

 
206,921

Total other current assets
 
$
820,350

 
$
748,466




5. Long-term Debt
As of March 31, 2019, the Company had aggregate outstanding long-term notes of $10,305 million, net of $87 million of issuance costs, with varying maturities (the "Notes"). Each of the Notes were issued at par and are senior unsecured obligations of the Company. Interest is payable semi-annually at fixed rates. A portion of the outstanding long-term notes is denominated in foreign currency (comprised of €2,400 million) and is remeasured into U.S. dollars at each balance sheet date.
The following table provides a summary of the Company's outstanding long-term debt and the fair values based on quoted market prices in less active markets as of March 31, 2019 and December 31, 2018:
 
 
 
 
 
 
 
 
 
 
Level 2 Fair Value as of
 
 
Principal Amount at Par
 
Issuance Date
 
Maturity
 
Interest Payment Dates
 
March 31, 2019
 
December 31, 2018
 
 
(in millions)
 
 
 
 
 
 
 
(in millions)
5.375% Senior Notes
 
$
500

 
February 2013
 
February 2021
 
February and August
 
$
521

 
$
509

5.500% Senior Notes
 
700

 
February 2015
 
February 2022
 
April and October
 
736

 
706

5.750% Senior Notes
 
400

 
February 2014
 
March 2024
 
March and September
 
429

 
407

5.875% Senior Notes
 
800

 
February 2015
 
February 2025
 
April and October
 
867

 
812

4.375% Senior Notes
 
1,000

 
October 2016
 
November 2026
 
May and November
 
982

 
915

3.625% Senior Notes (1)
 
1,458

 
May 2017
 
May 2027
 
May and November
 
1,512

 
1,446

4.875% Senior Notes
 
1,600

 
October 2017
 
April 2028
 
April and October
 
1,586

 
1,464

5.875% Senior Notes
 
1,900

 
April 2018
 
November 2028
 
May and November
 
2,010

 
1,851

4.625% Senior Notes (2)
 
1,234

 
October 2018
 
May 2029
 
May and November
 
1,320

 
1,241

6.375% Senior Notes
 
800

 
October 2018
 
May 2029
 
May and November
 
868

 
797

 
 
$
10,392

 
 
 
 
 
 
 
 
 
 
(1) Debt is denominated in euro with a €1,300 million principal amount. Total proceeds were $1,421 million.
(2) Debt is denominated in euro with a €1,100 million principal amount. Total proceeds were $1,262 million.
The expected timing of principal and interest payments for these Notes are as follows:

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As of 
 
March 31,
2019
 
December 31, 2018
 
(in thousands)
Less than one year
$
535,960

 
$
538,384

Due after one year and through three years
2,245,272

 
1,550,581

Due after three years and through five years
1,328,564

 
1,646,101

Due after five years
10,658,355

 
11,138,129

Total debt obligations
$
14,768,151

 
$
14,873,195


Each of the Notes are repayable in whole or in part upon the occurrence of a change of control, at the option of the holders, at a purchase price in cash equal to 101% of the principal plus accrued interest. The Company may redeem the Notes prior to maturity in whole or in part at an amount equal to the principal amount thereof plus accrued and unpaid interest and an applicable premium. The Notes include, among other terms and conditions, limitations on the Company's ability to create, incur or allow certain liens; enter into sale and lease-back transactions; create, assume, incur or guarantee additional indebtedness of certain of the Company's subsidiaries; and consolidate or merge with, or convey, transfer or lease all or substantially all of the Company's and its subsidiaries assets, to another person. As of March 31, 2019 and December 31, 2018, the Company was in compliance with all related covenants.
Revolving Credit Facility
In July 2017, the Company entered into a $500 million unsecured revolving credit facility (“Revolving Credit Agreement”), with an uncommitted incremental facility to increase the amount of the revolving credit facility by up to an additional $250 million, subject to certain terms and conditions. On March 29, 2019, the agreement was amended to extend the maturity date from July 27, 2022 to March 29, 2024 and to increase the size of the credit facility to $750 million, without impacting the existing uncommitted incremental facility. Revolving loans may be borrowed, repaid and reborrowed until March 29, 2024, at which time all amounts borrowed must be repaid. The Company may use the proceeds of future borrowings under the Revolving Credit Agreement for working capital and general corporate purposes. As of March 31, 2019, no amounts have been borrowed under the Revolving Credit Agreement.
The borrowings under the Revolving Credit Agreement bear interest, at the Company’s option, of either (i) a floating rate equal to a base rate (the “Alternate Base Rate”) or (ii) a rate equal to an adjusted London interbank offered rate (the “Adjusted LIBO Rate”), plus a margin of 0.75%. The Alternate Base Rate is defined as the greatest of (A) the rate of interest published by the Wall Street Journal, from time to time, as the prime rate, (B) the federal funds rate, plus 0.500% and (C) the Adjusted LIBO Rate for a one-month interest period, plus 1.00%. The Adjusted LIBO Rate is defined as the London interbank offered rate for deposits in U.S. dollars, for the relevant interest period, adjusted for statutory reserve requirements, but in no event shall the Adjusted LIBO Rate be less than 0.00% per annum.
The Company is also obligated to pay a commitment fee on the undrawn amounts of the Revolving Credit Agreement at a rate of 0.10%. The Revolving Credit Agreement requires the Company to comply with certain covenants, including covenants that limit or restrict the ability of the Company’s subsidiaries to incur debt and limit or restrict the ability of the Company and its subsidiaries to grant liens and enter into sale and leaseback transactions; and, in the case of the Company or a guarantor, merge, consolidate, liquidate, dissolve or sell, transfer, lease or otherwise dispose of all or substantially all of the assets of the Company and its subsidiaries, taken as a whole. As of March 31, 2019, the Company was in compliance with all related covenants.

6. Commitments and Contingencies

Streaming Content
As of March 31, 2019, the Company had $18.9 billion of obligations comprised of $4.9 billion included in "Current content liabilities" and $3.6 billion of "Non-current content liabilities" on the Consolidated Balance Sheets and $10.4 billion of obligations that are not reflected on the Consolidated Balance Sheets as they did not yet meet the criteria for asset recognition.
As of December 31, 2018, the Company had $19.3 billion of obligations comprised of $4.7 billion included in "Current content liabilities" and $3.8 billion of "Non-current content liabilities" on the Consolidated Balance Sheets and $10.8 billion of obligations that are not reflected on the Consolidated Balance Sheets as they did not yet meet the criteria for asset recognition.
The expected timing of payments for these streaming content obligations is as follows:

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As of 
 
March 31,
2019
 
December 31,
2018
 
(in thousands)
Less than one year
$
8,888,491

 
$
8,611,398

Due after one year and through three years
8,416,736

 
8,841,561

Due after three years and through five years
1,480,670

 
1,684,582

Due after five years
136,892

 
148,334

Total streaming content obligations
$
18,922,789

 
$
19,285,875

Content obligations include amounts related to the acquisition, licensing and production of streaming content. Obligations that are in non-U.S. dollar currencies are translated to the U.S. dollar at period end rates. An obligation for the production of content includes non-cancelable commitments under creative talent and employment agreements as well as other production related commitments. An obligation for the acquisition and licensing of content is incurred at the time the Company enters into an agreement to obtain future titles. Once a title becomes available, a content liability is recorded on the Consolidated Balance Sheets. Certain agreements include the obligation to license rights for unknown future titles, the ultimate quantity and/or fees for which are not yet determinable as of the reporting date. Traditional film output deals, or certain TV series license agreements where the number of seasons to be aired is unknown, are examples of such license agreements. The Company does not include any estimated obligation for these future titles beyond the known minimum amount. However, the unknown obligations are expected to be significant.
Legal Proceedings
From time to time, in the normal course of its operations, the Company is subject to litigation matters and claims, including claims relating to employee relations, business practices and patent infringement. Litigation can be expensive and disruptive to normal business operations. Moreover, the results of complex legal proceedings are difficult to predict and the Company's view of these matters may change in the future as the litigation and events related thereto unfold. The Company expenses legal fees as incurred. The Company records a provision for contingent losses when it is both probable that a liability has been incurred and the amount of the loss can be reasonably estimated. An unfavorable outcome to any legal matter, if material, could have an adverse effect on the Company's operations or its financial position, liquidity or results of operations.
The Company is involved in litigation matters not listed herein but does not consider the matters to be material either individually or in the aggregate at this time. The Company's view of the matters not listed may change in the future as the litigation and events related thereto unfold.
Indemnification
In the ordinary course of business, the Company has entered into contractual arrangements under which it has agreed to provide indemnification of varying scope and terms to business partners and other parties with respect to certain matters, including, but not limited to, losses arising out of the Company’s breach of such agreements and out of intellectual property infringement claims made by third parties. In these circumstances, payment may be conditional on the other party making a claim pursuant to the procedures specified in the particular contract.
The Company's obligations under these agreements may be limited in terms of time or amount, and in some instances, the Company may have recourse against third parties for certain payments. In addition, the Company has entered into indemnification agreements with its directors and certain of its officers that will require it, among other things, to indemnify them against certain liabilities that may arise by reason of their status or service as directors or officers. The terms of such obligations vary.
It is not possible to make a reasonable estimate of the maximum potential amount of future payments under these or similar agreements due to the conditional nature of the Company’s obligations and the unique facts and circumstances involved in each particular agreement. No amount has been accrued in the accompanying consolidated financial statements with respect to these indemnification obligations.

7. Stockholders’ Equity
Stock Option Plan
In June 2011, the Company adopted the 2011 Stock Plan. The 2011 Stock Plan provides for the grant of incentive stock options to employees and for the grant of non-statutory stock options, stock appreciation rights, restricted stock and restricted stock units to employees, directors and consultants. As of March 31, 2019, approximately 8 million shares were reserved for future grants under the 2011 Stock Plan.

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A summary of the activities related to the Company’s stock option plans is as follows:
 
 
 
Options Outstanding
 
 
 
 
 
Shares
Available
for Grant
 
Number of
Shares
 
Weighted-
Average
Exercise Price
(per share)
 
Weighted-Average Remaining
Contractual Term
(in years)
 
Aggregate
Intrinsic Value
(in thousands)
Balances as of December 31, 2018
8,699,941

 
20,479,278

 
$
89.61

 
 
 
 
Granted
(619,636
)
 
619,636

 
319.43

 
 
 
 
Exercised

 
(593,294
)
 
38.07

 
 
 
 
Expired

 
(21
)
 
4.27

 
 
 
 
Balances as of March 31, 2019
8,080,305

 
20,505,599

 
$
98.04

 
5.68
 
$
5,312,077

Vested and exercisable as of March 31, 2019
 
 
20,505,599

 
$
98.04

 
5.68
 
$
5,312,077


The aggregate intrinsic value in the table above represents the total pretax intrinsic value (the difference between the Company’s closing stock price on the last trading day of the first quarter of 2019 and the exercise price, multiplied by the number of in-the-money options) that would have been received by the option holders had all option holders exercised their options on the last trading day of the first quarter of 2019. This amount changes based on the fair market value of the Company’s common stock.
A summary of the amounts related to option exercises, is as follows:
 
Three Months Ended
 
March 31,
2019
 
March 31,
2018
 
(in thousands)
Total intrinsic value of options exercised
$
180,842

 
$
277,910

Cash received from options exercised
22,972

 
56,335

Stock-based Compensation
Stock options granted are exercisable for the full ten year contractual term regardless of employment status. The following table summarizes the assumptions used to value option grants using the lattice-binomial model and the valuation data:
 
Three Months Ended
 
March 31,
2019
 
March 31,
2018
Dividend yield
%
 
%
Expected volatility
41
%
 
40
%
Risk-free interest rate
2.74
%
 
2.61
%
Suboptimal exercise factor
3.07

 
2.80

Weighted-average fair value (per share)
$
163

 
$
124

Total stock-based compensation expense (in thousands)
$
101,200

 
$
68,395

Total income tax impact on provision (in thousands)
$
21,628

 
$
14,691


The Company considers several factors in determining the suboptimal exercise factor, including the historical and estimated option exercise behavior.
The Company calculates expected volatility based solely on implied volatility. The Company believes that implied volatility of publicly traded options in its common stock is more reflective of market conditions, and given consistently high trade volumes of the options, can reasonably be expected to be a better indicator of expected volatility than historical volatility of its common stock.
In valuing shares issued under the Company’s employee stock option plans, the Company bases the risk-free interest rate on U.S. Treasury zero-coupon issues with terms similar to the contractual term of the options. The Company does not anticipate paying any cash dividends in the foreseeable future and therefore uses an expected dividend yield of zero in the option valuation model. The Company does not use a post-vesting termination rate as options are fully vested upon grant date.


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8. Income Taxes
 
 
Three Months Ended
 
 
March 31,
2019
 
March 31,
2018
 
 
(in thousands, except percentages)
Provision for income taxes
 
$
55,607

 
$
9,492

Effective tax rate
 
14
%
 
3
%

The effective tax rate for the three months ended March 31, 2019 differed from the Federal statutory rate primarily due to the recognition of excess tax benefits of stock-based compensation, Federal and California research and development credits (“R&D”) and effects of the international tax provisions from U.S. tax reform that became effective in 2018, partially offset by state taxes, foreign taxes, and non-deductible expenses. The effective tax rate for the three months ended March 31, 2018 differed from the Federal statutory rate primarily due to the recognition of excess tax benefits of stock-based compensation and Federal and California R&D credits, partially offset by state taxes, foreign taxes, non-deductible expenses, and effects of the international tax provisions from U.S. tax reform that became effective in 2018.
The increase in effective tax rate for the three months ended March 31, 2019, as compared to the same period in 2018 was primarily due to a lower benefit from the recognition of excess tax benefits of stock-based compensation, lower benefit on a percentage basis from Federal and California R&D credits, and additional expenses related to foreign taxes. For the three months ended March 31, 2019 and 2018, the Company recognized a discrete tax benefit related to the excess tax benefits from stock-based compensation of $41 million and $61 million, respectively.
Gross unrecognized tax benefits were $52 million and $48 million as of March 31, 2019 and December 31, 2018, respectively. The gross unrecognized tax benefits, if recognized by the Company, will result in a reduction of approximately $49 million to the provision for income taxes thereby favorably impacting the Company’s effective tax rate. As of March 31, 2019, gross unrecognized tax benefits of $17 million were classified as “Other non-current liabilities” and $35 million as a reduction to deferred tax assets which was classified as "Other non-current assets" in the Consolidated Balance Sheets. The Company includes interest and penalties related to unrecognized tax benefits within the "Provision for (benefit from) income taxes" on the Consolidated Statements of Operations and “Other non-current liabilities” in the Consolidated Balance Sheets. Interest and penalties included in the Company’s “Provision for income taxes” were not material in any of the periods presented.
Deferred tax assets of $557 million and $564 million were classified as “Other non-current assets” on the Consolidated Balance Sheets as of March 31, 2019 and December 31, 2018, respectively. In evaluating its ability to realize the net deferred tax assets, the Company considered all available positive and negative evidence, including its past operating results and the forecast of future market growth, forecasted earnings, future taxable income, and prudent and feasible tax planning strategies. The Company has a valuation allowance of $139 million and $125 million as of March 31, 2019 and December 31, 2018, respectively. The valuation allowance is primarily related to certain foreign tax credits that are not likely to be realized.
The Company files U.S. Federal, state and foreign tax returns. The Company is currently under examination by the IRS for 2016 and 2017 and by the state of California for 2014 and 2015. The 2009 through 2017 state tax returns are subject to examination by state tax authorities. The Company is also currently under examination in the UK for 2015. The Company has no other significant foreign jurisdiction audits underway. The years 2014 through 2018 remain subject to examination by foreign tax authorities.
Given the potential outcome of the current examinations as well as the impact of the current examinations on the potential expiration of the statute of limitations, it is reasonably possible that the balance of unrecognized tax benefits could significantly change within the next twelve months. At this time, an estimate of the range of reasonably possible adjustments to the balance of unrecognized tax benefits cannot be made.

9. Segment Information
Segment information is presented in the same manner that the Company’s chief operating decision maker (“CODM”) reviews the operating results in assessing performance and allocating resources. As markets within the Company's International streaming segment become profitable, the CODM increasingly focuses on the Company's global operating margin as a measure of profitability. As of the first quarter of 2019, the Company has three reportable segments: Domestic streaming, International streaming and Domestic DVD. The Company’s CODM reviews revenues and contribution profit (loss) for each of the reportable segments. Contribution profit (loss) is defined as revenues less cost of revenues and marketing expenses incurred by the segment. The Company has aggregated the results of the International operating segments into one reportable segment because these operating segments share similar long-term economic and other qualitative characteristics.
The Domestic streaming segment derives revenues from monthly membership fees for services related to streaming content to members in the United States. The International streaming segment derives revenues from monthly membership fees for services related to streaming content to members outside of the United States. The Domestic DVD segment derives revenues from monthly membership fees for services consisting solely of DVD-by-mail. Revenues and the related payment processing fees are attributed to the operating segment based on the

17

Table of Contents

nature of the underlying membership (streaming or DVD) and the geographic region from which the membership originates. There are no internal revenue transactions between the Company’s segments.
Amortization of streaming content assets makes up the majority of cost of revenues. The Company obtains multi-territory or global rights for its streaming content and allocates these rights between Domestic and International streaming segments based on estimated fair market value. Amortization of content assets and other expenses associated with the acquisition, licensing, and production of streaming content for each streaming segment thus includes both expenses directly incurred by the segment as well as an allocation of expenses incurred for global or multi-territory rights. Other costs of revenues such as delivery costs are either attributed to the operating segment based on amounts directly incurred by the segment or are allocated across segments by management. Marketing expenses consist primarily of advertising expenses and certain payments made to marketing partners, including CE manufacturers, MVPDs, mobile operators and ISPs, which are generally included in the segment in which the expenditures are directly incurred.
The Company's long-lived tangible assets, as well as the Company's operating lease right-of-use assets recognized on the Consolidated Balance Sheets as of March 31, 2019, were located as follows:
 
As of
 
March 31,
2019
 
December 31, 2018
 
(in thousands)
United States
$
1,102,154

 
$
381,947

International
144,012

 
36,334


The following tables represent segment information for the three months ended March 31, 2019:
 
 
As of/ Three Months Ended March 31, 2019
 
Domestic
Streaming
 
International
Streaming
 
Domestic
DVD
 
Consolidated
 
(in thousands)
Total paid memberships at end of period (1)
60,229

 
88,634

 
2,565

 
 
Total paid net membership additions (1)
1,743

 
7,861

 
(141
)
 
 
Total free trials at end of period
1,563

 
5,003

 
22

 
 
Revenues
$
2,073,555

 
$
2,366,749

 
$
80,688

 
$
4,520,992

Cost of revenues
1,139,535

 
1,697,121

 
33,958

 
2,870,614

Marketing
221,046

 
395,532

 

 
616,578

Contribution profit
$
712,974

 
$
274,096

 
$
46,730

 
$
1,033,800

Other operating expenses
 
 
 
 
 
 
574,716

Operating income
 
 
 
 
 
 
459,084

Other income (expense)
 
 
 
 
 
 
(59,425
)
Provision for income taxes
 
 
 
 
 
 
55,607

Net income
 
 
 
 
 
 
$
344,052


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Table of Contents

The following tables represent segment information for the three months ended March 31, 2018:
 
As of/ Three Months Ended March 31, 2018
 
Domestic
Streaming
 
International
Streaming
 
Domestic
DVD
 
Consolidated
 
(in thousands)
Total paid memberships at end of period (1)
55,087

 
63,815

 
3,138

 
 
Total paid net membership additions (1)
2,277

 
5,981

 
(192
)
 
 
Total free trials at end of period
1,618

 
4,475

 
29

 
 
Revenues
$
1,820,019

 
$
1,782,086

 
$
98,751

 
$
3,700,856

Cost of revenues
936,480

 
1,321,706

 
42,393

 
2,300,579

Marketing
250,719

 
286,058

 

 
536,777

Contribution profit
$
632,820

 
$
174,322

 
$
56,358

 
$
863,500

Other operating expenses
 
 
 
 
 
 
416,922

Operating income
 
 
 
 
 
 
446,578

Other income (expense)
 
 
 
 
 
 
(146,962
)
Provision for income taxes
 
 
 
 
 
 
9,492

Net income
 
 
 
 
 
 
$
290,124



(1)
A paid membership (also referred to as a paid subscription) is defined as a membership that has the right to receive Netflix service following sign-up and a method of payment being provided, and that is not part of a free trial or other promotional offering by the Company to certain new and rejoining members. A membership is canceled and ceases to be reflected in the above metrics as of the effective cancellation date. Voluntary cancellations generally become effective at the end of the prepaid membership period. Involuntary cancellation of the service, as a result of a failed method of payment, becomes effective immediately. Memberships are assigned to territories based on the geographic location used at time of sign-up as determined by the Company's internal systems, which utilize industry standard geo-location technology.
The following table represents the amortization of content assets:
 
Domestic
Streaming
 
International
Streaming
 
Domestic
DVD
 
Consolidated
 
(in thousands)
Three months ended March 31,
 
 
 
 
 
 
 
2019
$
864,311

 
$
1,260,375

 
$
8,509

 
$
2,133,195

2018
730,272

 
1,018,572

 
11,134

 
1,759,978



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Item 2.
Management’s Discussion and Analysis of Financial Condition and Results of Operations

Forward-Looking Statements
This Quarterly Report on Form 10-Q contains forward-looking statements within the meaning of the federal securities laws. These forward-looking statements include, but are not limited to statements regarding: our core strategy; content amortization; seasonality; paid memberships as indicator of growth; pricing changes; DVD memberships; dividends; impact of foreign currency and exchange rate fluctuations, including on net income, revenues and average revenues per paying member; deferred revenue; investments in global streaming content, including original content; impact of content on membership growth; liquidity, including cash flows from operations, available funds and access to financing sources; net cash provided by (used in) operating activities and free cash flow; unrecognized tax benefits; deferred tax assets; tax impact of change to our corporate structure; commencement of operating leases; accessing and obtaining additional capital, including use of the debt market; accounting treatment for changes related to content assets; net income; and future contractual obligations, including unknown streaming content obligations and timing of payments. These forward-looking statements are subject to risks and uncertainties that could cause actual results and events to differ materially from those included in forward-looking statements. Factors that might cause or contribute to such differences include, but are not limited to, those discussed in our Annual Report on Form 10-K, as amended by Form 10-K/A, for the year ended December 31, 2018 filed with the Securities and Exchange Commission (“SEC”) on January 29, 2019 and February 8, 2019, respectively, in particular the risk factors discussed under the heading “Risk Factors” in Part I, Item IA. 
We assume no obligation to revise or publicly release any revision to any forward-looking statements contained in this Quarterly Report on Form 10-Q, unless required by law.
Investors and others should note that we announce material financial information to our investors using our investor relations Web site (http://ir.netflix.com), SEC filings, press releases, public conference calls and webcasts. We use these channels, as well as social media, to communicate with our members and the public about our company, our services and other issues. It is possible that the information we post on social media could be deemed to be material information. Therefore, we encourage investors, the media, and others interested in our company to review the information we post on the United States ("U.S.") social media channels listed on our investor relations Web site.

Overview
We are the world’s leading internet entertainment service with over 148 million paid streaming memberships in over 190 countries enjoying TV series, documentaries and feature films across a wide variety of genres and languages. Members can watch as much as they want, anytime, anywhere, on any internet-connected screen. Members can play, pause and resume watching, all without commercials or commitments. Additionally, over two million members in the U.S. subscribe to our legacy DVD-by-mail service.
We are a pioneer in the internet delivery of TV series and movies, launching our streaming service in 2007. Since this launch, we have developed an ecosystem for internet-connected screens and have added increasing amounts of content that enable consumers to enjoy TV series and movies directly on their internet-connected screens. As a result of these efforts, we have experienced growing consumer acceptance of, and interest in, the delivery of TV series and movies directly over the internet. Historically, the first and fourth quarters (October through March) represent our greatest membership growth across our Domestic and International streaming segments. Our membership growth can sometimes be impacted by the release of certain high-profile original content. Within our International streaming segment, we expect each market to demonstrate more predictable seasonal patterns as our service offering in each market becomes more established and we have a longer history to assess such patterns.
Our core strategy is to grow our streaming membership business globally within the parameters of our operating margin target. We are continuously improving our members' experience by expanding our streaming content with a focus on a programming mix of content that delights our members and attracts new members. In addition, we are continuously enhancing our user interface and extending our streaming service to more internet-connected screens. Our members can download a selection of titles for offline viewing.


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Table of Contents

Results of Operations

The following represents our consolidated performance highlights:
 
As of/ Three Months Ended
 
Change
 
March 31,
2019
 
March 31,
2018
 
Q1'19 vs. Q1'18
 
(in thousands, except revenue per membership and percentages)

Global Streaming Memberships:
 
 
 
 
 
 
 
Paid memberships at end of period
148,863

 
118,902

 
29,961

 
25
 %
Paid net membership additions
9,604

 
8,258

 
1,346

 
16
 %
Average monthly revenue per paying membership
$
10.27

 
$
10.46

 
$
(0.19
)
 
(2
)%
Free trials at end of period
6,566

 
6,093

 
473

 
8
 %
 
 
 
 
 
 
 
 
Financial Results:
 
 
 
 
 
 
 
Revenues
$
4,520,992

 
$
3,700,856

 
$
820,136

 
22
 %
Operating income
459,084

 
446,578

 
12,506

 
3
 %
Operating margin
10.2
%
 
12.1
%
 
(1.9
)%
 
(16
)%
Net income
344,052

 
290,124

 
53,928

 
19
 %

Consolidated revenues for the three months ended March 31, 2019 increased 22%, including an increase of 14% and 33% in revenues in the Domestic streaming and International streaming segments, respectively, as compared to the three months ended March 31, 2018. International revenues accounted for 53% of total streaming revenue for the three months ended March 31, 2019 as compared to 49% of total streaming revenue for the three months ended March 31, 2018. The increase in consolidated revenues was primarily driven by the growth in the average number of paid streaming memberships globally, the majority of which was growth in our international memberships. Average paid international streaming memberships accounted for 59% of total average paid streaming memberships as of March 31, 2019, as compared to 53% of total average paid streaming memberships for the same period in 2018. The growth in paid memberships was partially offset by a decrease in the average monthly revenue per paying streaming membership primarily due to unfavorable fluctuations in foreign exchange rates. The growth in paid net membership additions has been less volatile when compared to growth in total net membership additions as a result of free trial variability. We therefore believe paid memberships is a more reliable indicator of revenue growth.
Increases in revenue were partially offset by increased content expenses as we continue to acquire, license and produce content, including more Netflix originals, as well as increased headcount costs to support continued improvements in our streaming service, our international expansion, and our growing content production activities. These expenses grew faster than revenue thus resulting in a lower operating margin for the three months ended March 31, 2019 as compared to the same period in 2018.
We offer three main types of streaming membership plans. Our “basic” plan includes access to standard definition quality streaming on a single screen at a time. Our “standard” plan is our most popular streaming plan and includes access to high definition quality streaming on two screens concurrently. Our “premium” plan includes access to high definition and ultra-high definition quality content on four screens concurrently. As of March 31, 2019, pricing on our plans ranged in the U.S. from $8.99 to $15.99 per month and internationally from the U.S. dollar equivalent of approximately $3 to $20 per month. We expect that from time to time the prices of our membership plans in each country may increase and we may occasionally test other plan and price variations.
The following represents the key elements to our segment results of operations:
As markets within our International streaming segment become profitable, we increasingly focus on our global operating profit margin target as a measure of profitability. We define contribution profit (loss) as revenues less cost of revenues and marketing expenses incurred by the segment. This represents each segment's performance before global corporate costs.
For the Domestic and International streaming segments, amortization of the streaming content assets makes up the majority of cost of revenues. Increasingly, we obtain multi-territory or global rights for our streaming content and allocate these rights between Domestic and International streaming segments based on estimated fair market value. Expenses associated with the acquisition, licensing and production of streaming content (such as payroll and related personnel expenses, costs associated with obtaining rights to music included in our content, overall deals with talent, miscellaneous production related costs and participations and residuals), streaming delivery costs and other operations costs make up the remainder of cost of revenues. We have built our own global content delivery network (“Open Connect”) to help us efficiently stream a high volume of content to our members over the internet. Streaming delivery expenses, therefore, include equipment costs related to Open Connect, payroll and related personnel expenses and all third-party costs, such as cloud computing costs, associated with delivering streaming content over the internet. Other operations costs include customer service and payment processing fees, including those we pay to our integrated payment partners, as well as other costs incurred in making our content available to members.

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For the Domestic and International streaming segments, marketing expenses consist primarily of advertising expenses and certain payments made to our marketing partners, including CE manufacturers, MVPDs, mobile operators and ISPs. Advertising expenses include promotional activities such as digital and television advertising. Marketing expenses also include payroll and related expenses for personnel that support the Company's marketing activities. Marketing expenses are incurred by our Domestic and International streaming segments in order to build consumer awareness of the streaming offerings, and in particular our original content.


Domestic Streaming Segment
Three months ended March 31, 2019 as compared to the three months ended March 31, 2018
 
 
As of/ Three Months Ended
 
Change
 
 
March 31,
2019
 
March 31,
2018
 
Q1'19 vs. Q1'18
 
 
(in thousands, except revenue per membership and percentages)
Memberships:
 
 
 
 
 
 
 
 
Paid memberships at end of period
 
60,229

 
55,087

 
5,142

 
9
 %
Paid net membership additions
 
1,743

 
2,277

 
(534
)
 
(23
)%
Average monthly revenue per paying membership
 
$
11.64

 
$
11.25

 
$
0.39

 
3
 %
Free trials at end of period
 
1,563

 
1,618

 
(55
)
 
(3
)%
 
 
 
 
 
 
 
 
 
Contribution profit:
 
 
 
 
 
 
 
 
Revenues
 
$
2,073,555

 
$
1,820,019

 
$
253,536

 
14
 %
Cost of revenues
 
1,139,535

 
936,480

 
203,055

 
22
 %
Marketing
 
221,046

 
250,719

 
(29,673
)
 
(12
)%
Contribution profit
 
712,974

 
632,820

 
80,154

 
13
 %
Contribution margin
 
34
%
 
35
%
 
 
 
 

In the Domestic streaming segment, we derive revenues from monthly membership fees for services related to streaming content to our members in the United States. The 14% increase in our domestic streaming revenues was primarily due to the 10% growth in the average number of paid memberships, as well as a 3% increase in the average monthly revenue per paying membership, resulting from our price changes and a shift in the plan mix towards higher priced plans. Our standard plan continues to be the most popular plan choice for new memberships.
The increase in domestic streaming cost of revenues was primarily due to a $134 million increase in content amortization relating to our existing and new streaming content, including more exclusive and original programming. Other costs increased $69 million primarily due to increases in expenses associated with the acquisition, licensing and production of streaming content.
Domestic marketing expenses decreased primarily due to a decrease in advertising, partially offset by an increase in personnel-related expenses, resulting from an increase in compensation for existing employees and growth in average headcount, as well as an increase in payments made to our marketing partners resulting from increased member growth.





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International Streaming Segment
Three months ended March 31, 2019 as compared to the three months ended March 31, 2018
 
 
As of/ Three Months Ended
 
Change
 
 
March 31,
2019
 
March 31,
2018
 
Q1'19 vs. Q1'18
 
 
(in thousands, except revenue per membership and percentages)
Memberships:
 
 
 
 
 
 
 
 
Paid memberships at end of period
 
88,634

 
63,815

 
24,819

 
39
 %
Paid net membership additions
 
7,861

 
5,981

 
1,880

 
31
 %
Average monthly revenue per paying membership
 
$
9.31

 
$
9.77

 
$
(0.46
)
 
(5
)%
Free trials at end of period
 
5,003

 
4,475

 
528

 
12
 %
 
 
 
 
 
 
 
 
 
Contribution profit:
 
 
 
 
 
 
 
 
Revenues
 
$
2,366,749

 
$
1,782,086

 
$
584,663

 
33
 %
Cost of revenues
 
1,697,121

 
1,321,706

 
375,415

 
28
 %
Marketing
 
395,532

 
286,058

 
109,474

 
38
 %
Contribution profit
 
274,096

 
174,322

 
99,774

 
57
 %
Contribution margin
 
12
%
 
10
%
 
 
 



In the International streaming segment, we derive revenues from monthly membership fees for services related to streaming content to our members outside the United States. The 33% increase in our international revenues was due to the 39% growth in the average number of paid international memberships, partially offset by a 5% decrease in average monthly revenue per paying membership. The decrease in average monthly revenue per paying membership was due to unfavorable fluctuations in foreign exchange rates, partially offset by price changes and a shift in the plan mix towards higher priced plans. We estimate that international revenues in the first quarter of 2019 would have been approximately $228 million higher if foreign exchange rates had remained consistent with the foreign exchange rates from the first quarter of 2018 and accordingly average monthly revenue per paying membership would have increased by 5%. If foreign currency exchange rates fluctuate more than expected, revenues and average revenue per paying membership may differ from our expectations.
The increase in international cost of revenues was primarily due to a $242 million increase in content amortization relating to our existing and new streaming content, including more exclusive and original programming. Other costs increased $133 million primarily due to increases in expenses associated with the acquisition, licensing and production of streaming content.
International marketing expenses increased primarily due to increased advertising, driven by increased investments in marketing of new original titles and an increase in personnel-related expenses, resulting from an increase in compensation for existing employees and growth in average headcount. Additionally payments made to our marketing partners increased as a result of international member growth.

Domestic DVD Segment
Three months ended March 31, 2019 as compared to the three months ended March 31, 2018
 
 
As of/ Three Months Ended
 
Change
 
 
March 31,
2019
 
March 31,
2018
 
Q1'19 vs. Q1'18
 
 
(in thousands, except revenue per membership and percentages)
Memberships:
 
 
 
 
 
 
 
 
Paid memberships at end of period
 
2,565

 
3,138

 
(573
)
 
(18
)%
Average monthly revenue per paying membership
 
$
10.21

 
$
10.18

 
$
0.03

 
 %
Free trials at end of period
 
22

 
29

 
(7
)
 
(24
)%
 
 
 
 
 
 
 
 
 
Contribution profit:
 
 
 
 
 
 
 
 
Revenues
 
$
80,688

 
$
98,751

 
$
(18,063
)
 
(18
)%
Cost of revenues
 
33,958

 
42,393

 
(8,435
)
 
(20
)%
Contribution profit
 
46,730

 
56,358

 
(9,628
)
 
(17
)%
Contribution margin
 
58
%
 
57
%
 
 
 
 


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In the Domestic DVD segment, we derive revenues from our DVD-by-mail membership services. We offer various DVD-by-mail plans that differ by the number of DVDs that a member may have out at any given point and access to high definition Blu-ray discs in addition to standard definition DVDs. Cost of revenues in the Domestic DVD segment consist primarily of delivery expenses such as packaging and postage costs, content expenses, and other expenses associated with our DVD processing and customer service centers. The number of memberships to our DVD-by-mail offering is declining, and we anticipate that this decline will continue.


Consolidated Operating Expenses
Technology and Development
Technology and development expenses consist of payroll and related expenses for all technology personnel, as well as other costs incurred in making improvements to our service offerings, including testing, maintaining and modifying our user interface, our recommendation, merchandising and streaming delivery technology and infrastructure. Technology and development expenses also include costs associated with computer hardware and software.

Three months ended March 31, 2019 as compared to the three months ended March 31, 2018
 
 
Three Months Ended
 
Change
 
March 31,
2019
 
March 31,
2018
 
Q1'19 vs. Q1'18
 
(in thousands, except percentages)
Technology and development
$
372,764

 
$
282,310

 
$
90,454

 
32
%
As a percentage of revenues
8
%
 
8
%
 
 
 
 

The increase in technology and development expenses was primarily due to a $82 million increase in personnel-related costs resulting from an increase in compensation for existing employees and growth in average headcount supporting continued improvements in our streaming service. In addition, third-party expenses, including costs for contractors and consultants, increased $9 million.

General and Administrative
General and administrative expenses consist of payroll and related expenses for corporate personnel. General and administrative expenses also includes professional fees and other general corporate expenses.

Three months ended March 31, 2019 as compared to the three months ended March 31, 2018

 
Three Months Ended
 
Change
 
March 31,
2019
 
March 31,
2018
 
Q1'19 vs. Q1'18
 
(in thousands, except percentages)
General and administrative
$
201,952

 
$
134,612

 
$
67,340

 
50
%
As a percentage of revenues
4
%
 
4
%
 
 
 
 
General and administrative expenses increased primarily due to a $55 million increase in personnel-related costs resulting from an increase in compensation for existing employees and growth in average headcount supporting continued improvements in our streaming service and our international expansion. In addition, third-party expenses, including costs for contractors and consultants, increased $10 million.




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Interest Expense
Interest expense consists primarily of the interest associated with our outstanding long-term debt obligations, including the amortization of debt issuance costs.
Three months ended March 31, 2019 as compared to the three months ended March 31, 2018
 
 
Three Months Ended
 
Change
 
 
March 31,
2019
 
March 31,
2018
 
Q1'19 vs. Q1'18
 
 
(in thousands, except percentages)
Interest expense
 
$
(135,529
)
 
$
(81,219
)
 
$
(54,310
)
 
(67
)%
As a percentage of revenues
 
(3
)%
 
(2
)%
 
 
 
 

Interest expense primarily consisted of interest on our Notes of $133 million for the three months ended March 31, 2019. The increase in interest expense for the three months ended March 31, 2019 as compared to the three months ended March 31, 2018 is due to the increase in long-term debt.

Interest and Other Income (Expense)
Interest and other income (expense) consists primarily of foreign exchange gains and losses on foreign currency denominated balances and interest earned on cash, cash equivalents and short-term investments.
Three months ended March 31, 2019 as compared to the three months ended March 31, 2018
 
 
 
Three Months Ended
 
Change
 
 
March 31,
2019
 
March 31,
2018
 
Q1'19 vs. Q1'18
 
 
(in thousands, except percentages)
Interest and other income (expense)
 
$
76,104

 
$
(65,743
)
 
$
141,847

 
216
%
As a percentage of revenues
 
2
%
 
(2
)%
 
 
 
 

Interest and other income (expense) increased in the three months ended March 31, 2019 primarily due to foreign exchange gains of $62 million, compared to losses of $72 million for the corresponding period in 2018. In the three months ended March 31, 2019, the foreign exchange gains were primarily driven by the $58 million gain from the remeasurement of our €2,400 million Senior Notes, coupled with the remeasurement of cash and content liability positions in currencies other than the functional currencies of our European and U.S. entities. In the three months ended March 31, 2018, the foreign exchange loss was primarily driven by the $41 million loss from the remeasurement of our €1,300 million Senior Notes and the remeasurement of cash and content liability positions in currencies other than the functional currencies of our European and U.S. entities.



Provision for Income Taxes
 
 
Three Months Ended
 
 
March 31,
2019
 
March 31,
2018
 
 
(in thousands, except percentages)
Provision for income taxes
 
$
55,607

 
$
9,492

Effective tax rate
 
14
%
 
3
%
In connection with the Tax Cuts and Jobs Act of 2017, on April 1, 2019, we simplified our corporate structure. We are currently assessing all tax impacts associated with this change and do not believe they will be material to the financial statements taken as a whole.

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Table of Contents

The effective tax rate for the three months ended March 31, 2019 differed from the Federal statutory rate primarily due to the recognition of excess tax benefits of stock-based compensation, Federal and California research and development credits (“R&D”) and effects of the international tax provisions from US tax reform that became effective in 2018, partially offset by state taxes, foreign taxes, and non-deductible expenses.
The increase in our effective tax rate for the three months ended March 31, 2019, as compared to the same period in 2018 was primarily due to a lower benefit from the recognition of excess tax benefits of stock-based compensation, lower benefit on a percentage basis from Federal and California R&D credits, and additional expenses related to foreign taxes.

Liquidity and Capital Resources
 
As of
 
March 31,
2019
 
December 31,
2018
 
(in thousands)
Cash, cash equivalents, and restricted cash
$
3,370,097

 
3,812,041

Long-term debt
10,305,023

 
10,360,058


Cash, cash equivalents and restricted cash decreased $442 million in the three months ended March 31, 2019 primarily due to cash used in operations.
Long-term debt, net of debt issuance costs, decreased $55 million primarily due to the remeasurement of our euro-denominated notes. The amount of principal and interest due in the next twelve months is $536 million.  As of March 31, 2019, no amounts had been borrowed under the $750 million Revolving Credit Agreement. See Note 5 Long-term Debt in the accompanying notes to our consolidated financial statements. We anticipate continuing to finance our future capital needs in the debt market, as we continue to believe that our after-tax cost of debt is lower than our cost of equity. Our ability to obtain this or any additional financing that we may choose to, or need to, obtain will depend on, among other things, our development efforts, business plans, operating performance and the condition of the capital markets at the time we seek financing. We may not be able to obtain such financing on terms acceptable to us or at all. If we raise additional funds through the issuance of equity or debt securities, those securities may have rights, preferences or privileges senior to the rights of our common stock, and our stockholders may experience dilution.
Our primary uses of cash include the acquisition, licensing and production of content, streaming delivery, marketing programs and personnel-related costs. Cash payment terms for non-original content have historically been in line with the amortization period. Investments in original content, and in particular content that we produce and own, require more cash upfront relative to licensed content. For example, production costs are paid as the content is created, well in advance of when the content is available on the service and amortized. We expect to continue to significantly increase our investments in global streaming content, particularly in original content, which will impact our liquidity and result in future negative net cash provided by (used in) operating activities and free cash flows for many years. We currently anticipate that cash flows from operations, available funds and access to financing sources, including our revolving credit facility, will continue to be sufficient to meet our cash needs for at least the next twelve months.
Free Cash Flow
We define free cash flow as cash provided by (used in) operating and investing activities excluding the non-operational cash flows from purchases, maturities and sales of short-term investments. We believe free cash flow is an important liquidity metric because it measures, during a given period, the amount of cash generated that is available to repay debt obligations, make investments and for certain other activities or the amount of cash used in operations, including investments in global streaming content. Free cash flow is considered a non-GAAP financial measure and should not be considered in isolation of, or as a substitute for, net income, operating income, cash flow used in operating activities, or any other measure of financial performance or liquidity presented in accordance with GAAP.
In assessing liquidity in relation to our results of operations, we compare free cash flow to net income, noting that the three major recurring differences are excess content payments over amortization, non-cash stock-based compensation expense and other working capital differences. Working capital differences include deferred revenue, taxes and semi-annual interest payments on our outstanding debt. Our receivables from members generally settle quickly and deferred revenue is a source of cash flow.

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Table of Contents

Three months ended March 31, 2019 as compared to the three months ended March 31, 2018
 
 
Three Months Ended
 
March 31,
2019
 
March 31,
2018
 
(in thousands)
Net cash used in operating activities
$
(379,799
)
 
$
(236,757
)
Net cash used in investing activities
(80,103
)
 
(49,752
)
Net cash provided by financing activities
22,972

 
56,014

 
 
 
 
Non-GAAP reconciliation of free cash flow:
 
 
 
Net cash used in operating activities
(379,799
)
 
(236,757
)
Acquisition of DVD content assets
(9,170
)
 
(10,796
)
Purchases of property and equipment
(60,381
)
 
(37,170
)
Change in other assets
(10,552
)
 
(1,786
)
Free cash flow
$
(459,902
)
 
$
(286,509
)

Net cash used in operating activities increased $143 million to $380 million for the three months ended March 31, 2019. The increased use of cash was primarily driven by the increase in investments in streaming content that require more upfront payments, partially offset by a $820 million or 22% increase in revenues. The payments for streaming content assets increased $404 million, from $2,608 million to $3,012 million, or 15%, as compared to the increase in the amortization of streaming content assets of $376 million, from $1,749 million to $2,125 million, or 21%. In addition, we had increased payments associated with higher operating expenses, primarily related to increased headcount to support our continued improvements in our streaming service, our international expansion and increased content production activities.
Net cash used in investing activities increased $30 million for the three months ended March 31, 2019, primarily due to the increase in purchases of property and equipment.
Net cash provided by financing activities decreased $33 million for the three months ended March 31, 2019, due to a decrease in the proceeds from the issuance of common stock.
Free cash flow was $804 million lower than net income for the three months ended March 31, 2019 primarily due to $888 million of cash payments for streaming content assets over streaming amortization expense and $17 million in other non-favorable working capital differences partially offset by $101 million of non-cash stock-based compensation expense.
Free cash flow was $577 million lower than net income for the three months ended March 31, 2018, primarily due to $859 million of cash payments for streaming content assets over streaming amortization expense partially offset by $68 million of non-cash stock-based compensation expense and $214 million of favorable other working capital differences.

Contractual Obligations

For the purpose of this table, contractual obligations for purchases of goods or services are defined as agreements that are enforceable and legally binding and that specify all significant terms, including: fixed or minimum quantities to be purchased; fixed, minimum or variable price provisions; and the approximate timing of the transaction. The expected timing of the payment of the obligations discussed below is estimated based on information available to us as of March 31, 2019. Timing of payments and actual amounts paid may be different depending on the time of receipt of goods or services or changes to agreed-upon amounts for some obligations. The following table summarizes our contractual obligations as of March 31, 2019:

 
Payments due by Period
Contractual obligations (in thousands):
Total
 
Less than
1 year
 
1-3 years
 
3-5 years
 
More than
5 years
Streaming content obligations (1)
$
18,922,789

 
$
8,888,491

 
$
8,416,736

 
$
1,480,670

 
$
136,892

Debt (2)
14,768,151

 
535,960

 
2,245,272

 
1,328,564

 
10,658,355

Operating lease obligations (3)
1,724,867

 
152,540

 
258,447

 
303,881

 
1,009,999

Other purchase obligations (4)
710,437

 
432,297

 
243,833

 
34,307

 

Total
$
36,126,244


$
10,009,288

 
$
11,164,288

 
$
3,147,422

 
$
11,805,246


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(1)
As of March 31, 2019, streaming content obligations were comprised of $4.9 billion included in "Current content liabilities" and $3.6 billion of "Non-current content liabilities" on the Consolidated Balance Sheets and $10.4 billion of obligations that are not reflected on the Consolidated Balance Sheets as they did not then meet the criteria for recognition.
Streaming content obligations include amounts related to the acquisition, licensing and production of streaming content. An obligation for the production of content includes non-cancelable commitments under creative talent and employment agreements and other production related commitments. An obligation for the acquisition and licensing of content is incurred at the time we enter into an agreement to obtain future titles. Once a title becomes available, a content liability is recorded on the Consolidated Balance Sheets. Certain agreements include the obligation to license rights for unknown future titles, the ultimate quantity and/or fees for which are not yet determinable as of the reporting date. Traditional film output deals, or certain TV series license agreements where the number of seasons to be aired is unknown, are examples of these types of agreements. The contractual obligations table above does not include any estimated obligation for the unknown future titles, payment for which could range from less than one year to more than five years. However, these unknown obligations are expected to be significant and we believe could include approximately $2 billion to $5 billion over the next three years, with the payments for the vast majority of such amounts expected to occur after the next twelve months. The foregoing range is based on considerable management judgments and the actual amounts may differ. Once we know the title that we will receive and the license fees, we include the amount in the contractual obligations table above.

(2)
Long-term debt obligations include our Notes consisting of principal and interest payments. See Note 5 to the consolidated financial statements for further details.

(3)
See Note 4 to the consolidated financial statements for further details regarding leases. As of March 31, 2019, the Company has additional operating leases for real estate that have not yet commenced of $815 million which has been included above.

(4)
Other purchase obligations include all other non-cancelable contractual obligations. These contracts are primarily related to streaming delivery and cloud computing costs, as well as other miscellaneous open purchase orders for which we have not received the related services or goods.

As of March 31, 2019, we had gross unrecognized tax benefits of $52 million which was classified in “Other non-current liabilities” and a reduction to deferred tax assets which was classified as "Other non-current assets" in the consolidated balance sheets.  At this time, an estimate of the range of reasonably possible adjustments to the balance of unrecognized tax benefits cannot be made.

Off-Balance Sheet Arrangements
We do not have transactions with unconsolidated entities, such as entities often referred to as structured finance or special purpose entities, whereby we have financial guarantees, subordinated retained interests, derivative instruments, or other contingent arrangements that expose us to material continuing risks, contingent liabilities, or any other obligation under a variable interest in an unconsolidated entity that provides financing, liquidity, market risk, or credit risk support to us.

Indemnification
The information set forth under Note 6 to the consolidated financial statements under the caption “Indemnification” is incorporated herein by reference.
Critical Accounting Policies and Estimates
The preparation of consolidated financial statements in conformity with accounting principles generally accepted in the United States of America requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities, disclosures of contingent assets and liabilities at the date of the consolidated financial statements, and the reported amounts of revenues and expenses during the reported periods. The Securities and Exchange Commission ("SEC") has defined a company’s critical accounting policies as the ones that are most important to the portrayal of a company’s financial condition and results of operations, and which require a company to make its most difficult and subjective judgments. Based on this definition, we have identified the critical accounting policies and judgments addressed below. We base our estimates on historical experience and on various other assumptions that we believe to be reasonable under the circumstances. Actual results may differ from these estimates.

Streaming Content (effective January 1, 2019)
We acquire, license and produce content, including original programing, in order to offer our members unlimited viewing of TV series and films. The content licenses are for a fixed fee and specific windows of availability. Payment terms for certain content licenses and the production of content require more upfront cash payments relative to the amortization expense. Payments for content, including additions to streaming assets and the changes in related liabilities, are classified within "Net cash used in operating activities" on the Consolidated Statements of Cash Flows.

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We recognize content assets (licensed and produced) as "Non-current content assets, net" on the Consolidated Balance Sheet. For licenses, we capitalize the fee per title and record a corresponding liability at the gross amount of the liability when the license period begins, the cost of the title is known and the title is accepted and available for streaming. For productions, we capitalize costs associated with the production, including development cost, direct costs and production overhead. Participations and residuals are expensed in line with the amortization of production costs.
Based on factors including historical and estimated viewing patterns, we amortize the content assets (licensed and produced) in “Cost of revenues” on the Consolidated Statements of Operations over the shorter of each title's contractual window of availability or estimated period of use or ten years, beginning with the month of first availability. The amortization is on an accelerated basis, as we typically expect more upfront viewing, for instance due to additional merchandising and marketing efforts, and film amortization is more accelerated than TV series amortization. We review factors that impact the amortization of the content assets on a regular basis. Our estimates related to these factors require considerable management judgment.
Our business model is subscription based as opposed to a model generating revenues at a specific title level. Content assets (licensed and produced) are predominantly monetized as a group and therefore are reviewed at a group level when an event or change in circumstances indicates a change in the expected usefulness of the content or that the fair value may be less than unamortized cost. To date, we have not identified any such event or changes in circumstances. If such changes are identified in the future, these aggregated content assets will be stated at the lower of unamortized cost or fair value. In addition, unamortized costs for assets that have been, or are expected to be, abandoned are written off.

Income Taxes
We record a provision for income taxes for the anticipated tax consequences of our reported results of operations using the asset and liability method. Deferred income taxes are recognized by applying enacted statutory tax rates applicable to future years to differences between the financial statement carrying amounts of existing assets and liabilities and their respective tax bases as well as net operating loss and tax credit carryforwards. The effect on deferred tax assets and liabilities of a change in tax rates is recognized in income in the period that includes the enactment date. The measurement of deferred tax assets is reduced, if necessary, by a valuation allowance for any tax benefits for which future realization is uncertain.
Although we believe our assumptions, judgments and estimates are reasonable, changes in tax laws or our interpretation of tax laws and the resolution of any tax audits could significantly impact the amounts provided for income taxes in our consolidated financial statements.
In evaluating our ability to recover our deferred tax assets, in full or in part, we consider all available positive and negative evidence, including our past operating results, and our forecast of future earnings, future taxable income and prudent and feasible tax planning strategies. The assumptions utilized in determining future taxable income require significant judgment and are consistent with the plans and estimates we are using to manage the underlying businesses. Actual operating results in future years could differ from our current assumptions, judgments and estimates. However, we believe that it is more likely than not that most of the deferred tax assets recorded on our Consolidated Balance Sheets will ultimately be realized. We record a valuation allowance to reduce our deferred tax assets to the net amount that we believe is more likely than not to be realized. As of March 31, 2019, the valuation allowance of $139 million was related to foreign tax credits that we are not expected to realize.
We did not recognize certain tax benefits from uncertain tax positions within the provision for income taxes. We may recognize a tax benefit only if it is more likely than not the tax position will be sustained on examination by the taxing authorities, based on the technical merits of the position. The tax benefits recognized in the financial statements from such positions are then measured based on the largest benefit that has a greater than 50% likelihood of being realized upon settlement. At March 31, 2019, our estimated gross unrecognized tax benefits were $52 million of which $49 million, if recognized, would favorably impact our future earnings. Due to uncertainties in any tax audit outcome, our estimates of the ultimate settlement of our unrecognized tax positions may change and the actual tax benefits may differ significantly from the estimates. See Note 8 to the consolidated financial statements for further information regarding income taxes.

Recent Accounting Pronouncements

The information set forth under Note 1 to the consolidated financial statements under the caption “Basis of Presentation and Summary of Significant Accounting Policies” is incorporated herein by reference.


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Table of Contents


Item 3.
Quantitative and Qualitative Disclosures About Market Risk
For financial market risks related to changes in interest rates, reference is made to Item 7A “Quantitative and Qualitative Disclosures About Market Risk” contained in Part II of our Annual Report on Form 10-K, as amended by Form 10-K/A, for the year ended December 31, 2018. Our exposure to market risk has not changed significantly since December 31, 2018.
Foreign Currency Risk
International revenues and cost of revenues account for 52% and 59%, respectively, of consolidated amounts for the three months ended March 31, 2019. The majority of international revenues and a smaller portion of expenses are denominated in currencies other than the U.S. dollar and we therefore have foreign currency risk related to these currencies, which are primarily the euro, the British pound, the Canadian dollar, the Australian dollar, the Japanese yen, the Mexican Peso, the Argentine peso, and the Brazilian real.
Accordingly, changes in exchange rates, and in particular a weakening of foreign currencies relative to the U.S. dollar may negatively affect our revenue and contribution profit of our International streaming segment as expressed in U.S. dollars. In the three months ended March 31, 2019, we believe our international revenues would have been approximately $228 million higher had foreign currency exchange rates remained consistent with those in same period of 2018.
We have also experienced and will continue to experience fluctuations in our net income as a result of gains (losses) on the settlement and the remeasurement of monetary assets and liabilities denominated in currencies that are not the functional currency. In the three months ended March 31, 2019, we recognized a $62 million foreign exchange gain primarily due to the remeasurement of our Senior Notes denominated in euros, coupled with the remeasurement of cash and content liabilities denominated in currencies other than the functional currencies of our European and U.S. entities.
In addition, the effect of exchange rate changes on cash and cash equivalents in the three months ended March 31, 2019 was a decrease of $5 million.
We do not use foreign exchange contracts or derivatives to hedge any foreign currency exposures. The volatility of exchange rates depends on many factors that we cannot forecast with reliable accuracy. Our continued international expansion increases our exposure to exchange rate fluctuations and, as a result, such fluctuations could have a significant impact on our future results of operations.

Item 4.
Controls and Procedures
Evaluation of Disclosure Controls and Procedures
Our management, with the participation of our Chief Executive Officer and Chief Financial Officer, evaluated the effectiveness of our disclosure controls and procedures (as defined in Rules 13a-15(e) and 15d-15(e) under the Securities Exchange Act of 1934, as amended) as of the end of the period covered by this Quarterly Report on Form 10-Q. Based on that evaluation, our Chief Executive Officer and Chief Financial Officer concluded that our disclosure controls and procedures as of the end of the period covered by this Quarterly Report on Form 10-Q were effective in providing reasonable assurance that information required to be disclosed by us in reports that we file or submit under the Securities Exchange Act of 1934, as amended, is (i) recorded, processed, summarized and reported within the time periods specified in the Securities and Exchange Commission’s rules and forms and (ii) accumulated and communicated to our management, including our Chief Executive Officer and Chief Financial Officer, as appropriate, to allow timely decisions regarding required disclosures.
Our management, including our Chief Executive Officer and Chief Financial Officer, does not expect that our disclosure controls and procedures or our internal controls will prevent all error and all fraud. A control system, no matter how well conceived and operated, can provide only reasonable, not absolute, assurance that the objectives of the control system are met. Further, the design of a control system must reflect the fact that there are resource constraints, and the benefits of controls must be considered relative to their costs. Because of the inherent limitations in all control systems, no evaluation of controls can provide absolute assurance that all control issues and instances of fraud, if any, within the Company have been detected.
 
Changes in Internal Control Over Financial Reporting
There were no changes in our internal control over financial reporting that occurred during the quarter ended March 31, 2019, that have materially affected, or are reasonably likely to materially affect, our internal control over financial reporting.



PART II. OTHER INFORMATION
Item 1.
Legal Proceedings
The information set forth under Note 6 in the notes to the consolidated financial statements under the caption “Legal Proceedings” is incorporated herein by reference.

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Item 1A.
Risk Factors
There have been no material changes from the risk factors as previously disclosed under the heading “Risk Factors” in the Company’s Annual Report on Form 10-K, as amended by Form 10-K/A, for the year ended December 31, 2018.

Item 6.
Exhibits
(a) Exhibits:

See Exhibit Index immediately following the signature page of this Quarterly Report on Form 10-Q.

 


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EXHIBIT INDEX
 
Exhibit Number
 
Exhibit Description
 
Incorporated by Reference
 
Filed
Herewith
 
 
 
 
Form
 
File No.
 
Exhibit
 
Filing Date
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
8-K
 
001-35727
 
10.1
 
April 1, 2019
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
8-K
 
001-35727
 
3.1
 
April 3, 2019
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
X
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
X
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
X
 
 
 
 
 
 
 
 
101
 
The following financial information from Netflix, Inc.’s Quarterly Report on Form 10-Q for the quarter ended March 31, 2019 filed with the SEC on April 18, 2019, formatted in XBRL includes: (i) Consolidated Statements of Operations for the Three Months Ended March 31, 2019 and 2018, (ii) Consolidated Statements of Comprehensive Income for the Three Months Ended March 31, 2019 and 2018 (iii) Consolidated Balance Sheets as of March 31, 2019 and December 31, 2018, (iv) Consolidated Statements of Cash Flows for the Three Months Ended March 31, 2019 and 2018 and (v) the Notes to the Consolidated Financial Statements.
 
 
 
 
 
 
 
 
 
X


*
These certifications are not deemed filed by the SEC and are not to be incorporated by reference in any filing we make under the Securities Act of 1933 or the Securities Exchange Act of 1934, irrespective of any general incorporation language in any filings.

SIGNATURES
Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned thereunto duly authorized.
 
 
 
NETFLIX, INC.
Dated:
April 18, 2019
By:
/s/ Reed Hastings
 
 
 
Reed Hastings
Chief Executive Officer
(Principal executive officer)
 
 
 
 
Dated:
April 18, 2019
By:
/s/ Spencer Neumann
 
 
 
Spencer Neumann
Chief Financial Officer
(Principal financial and accounting officer)


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